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According to a survey, about 65% of buyers check reviews and ratings before making any purchase. It goes without saying that the more (positive) reviews and ratings you have, the greater the chances of your business being successful. When buyers find that the service is compromised, you are likely to receive bad reviews and lower ratings. As a result, this will reduce your conversion rate. So can you remove negative feedback on Amazon? Here are a few ways to get rid of negative feedback. Here are a few steps to consider: 1. If the feedback violates Amazon guidelines, you can request removal. Before taking any further action, you need to check if the feedback complies with Amazon guidelines. If the buyer does violate Amazon Feedback rules, then you need to contact Amazon and request that it be removed as soon as possible. Product Reviews: Unsatisfied buyers will write product reviews in the seller feedback section that are actually totally unrelated to your service. If the buyer purchased the product from an FBA seller, the seller is not responsible for shipping delays, damage to the purchased product, and customer service. But if the review is a seller + product review, Amazon will not remove it. The review contains promotional content: If the buyer leaves any promotional content in the review section, the review is ineligible and a request can be made to Amazon Seller Central to have it removed. Foul language: Using obscene and insulting language can also be removed. Personal Information: Sometimes buyers leave out personal details in the feedback section. You can also request for such reviews to be removed. Step 1: Simply access your Amazon seller account. Step 2: Next, visit the Amazon Seller Central page and select the “Performance” tab between “Reports” and “AppStore.” Step 3: Scroll down to 'Recent Feedback' Step 4: Find the negative feedback you want to remove. Step 5: Find "Action" next to the relevant order ID on the right and click the drop-down menu. Step 6: Select “Request Removal” Step 7: Confirm that the feedback you received does in fact violate the guidelines so Amazon can determine to remove it. Step 8: Enter the reason why you think Amazon should remove the feedback. Submit when you are finished. 2. Ask the buyer to remove negative feedback If the buyer leaves negative feedback that does not violate any Amazon guidelines and reasonably points out your fault, then you should communicate with the buyer to resolve it. Amazon buyers have the right to remove negative feedback. You need to understand and resolve their issue and politely ask them to remove the negative feedback. But this doesn’t always work. Here are some tips to keep in mind when asking buyers to remove feedback. · When communicating with buyers, always be polite and professional. Never force buyers to delete feedback. Don’t rush to apologize or ask for the feedback to be removed. Resolve their issue before asking them if you can remove it. Don’t make the buyer feel like you’re doing this just to remove the feedback. While you may want to wait after initial contact, don’t wait too long as Amazon has a 60-day removal period for any feedback. Do not offer a full refund to a buyer when asking them to remove negative feedback. You can offer them a partial refund, but don’t think that will help remove the negative feedback. How to contact individual buyers and request removal of negative feedback: Step 1: Visit the Amazon website. Step 2: Open the tab called "Orders". Step 3: Select the 'Manage Orders' option. Step 4: Find the negative feedback you want to resolve and click on the Order ID number. Step 5: Click on the buyer's name. Step 6: Select the option “Other”. Step 7: Choose an appropriate subject and write your message. Step 8: If you would like to attach any supporting documents, please click on “add attachments” Step 9: Review your message and attachments, then click Send. If the buyer responds, you can then proceed to determine if they are satisfied with your service. After the customer is satisfied, it is time to wait and politely ask them to remove the negative feedback. 3. Leave a response on the Amazon website. Sometimes, Amazon thinks that your reasons for removing negative feedback from buyers are insufficient, and sometimes even buyers can’t get negative feedback removed from Amazon, so you still need a way. Step 1: Access your www.amazon.com seller account again. Step 2: Next, visit the Amazon Seller Central page and select the tab “Performance”. Step 3: Scroll down to "Recent Feedback" Step 4: Find the negative feedback you want to remove. Step 5: Find "Action" on the right and look for the drop-down menu below next to the relevant Order ID. Step 6: Select the “Post a Public Reply” option. Step 7: Review once and click "Submit". If you don’t know how to write one, here is an example: "We apologize for any inconvenience our service might have caused. We have made adjustments according to your complaint. We hope that all issues are resolved, in case they are still not satisfactory, please feel free to reach out to us anytime." |
