Amazon’s high-visibility listing keyword embedding skills

Amazon’s high-visibility listing keyword embedding skills

Those who do cross-border business know the importance of a product listing, which is the key to successfully attracting buyers and converting them into orders.

Today I will share a complete list of efficient keyword embedding techniques, which can help products gain an advantage in searches and attract the attention of potential buyers.


Where to embed words in listing?

The key points of keyword embedding on Amazon product pages (Listing) include title, selling points, description, background search terms (search term), reviews (reviews) and questions and answers (QA) section.


These links are the golden points for keywords to increase exposure and attract customers.


Why bury words?

The core of Amazon search: A9 algorithm.

1. Don’t recognize products, only recognize keywords!

2. Amazon embeds keywords into product listings for identification, thereby accurately matching products to consumers in need.


Steps to embed words

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