Buyers of Amazon products are unable to place orders. It turns out that competitors are causing trouble!

In the course of operation, Amazon sellers, in addition to using various strategies to promote their products, must also be careful to guard against malicious attacks from competitors. For example, some competitors may take advantage of the platform's payment mechanism to reserve inventory without immediate payment, thereby temporarily occupying the inventory and preventing other potential buyers from purchasing, which in turn affects the merchant's sales performance.

There are three possible consequences for us sellers when competitors maliciously buy out inventory:

1. After buying out the inventory, our orders dropped significantly and our ranking dropped;

2. Malicious purchases may generate a large number of negative reviews, resulting in lower link scores and poorer conversion rates;

3. A large number of refunds may lead to a surge in refund rates, poor performance, and in the worst case, the store may be locked;

Faced with these potential risks, merchants can adopt the following two strategies to reduce the occurrence of such incidents:

• Set Maximum Order Quantity (MOQ)

• Limit buyer accounts to prevent buyers from certain regions from purchasing your products, such as Chinese sellers

The practical method is shared as follows:

Method 1: Set Maximum Order Quantity (MOQ)

Path: Inventory Management > Listing Edit Page > Quote > Maximum Order Quantity

In this step, sellers who need to arrange for off-site promotion of celebrity videos, please contact customer service V: FLA66668888. Sellers can check the regions where they do not want to ship products, such as China, Macau, China, Taiwan, China and Hong Kong, China, and click Save, our products will not be purchased by Chinese buyer accounts.

Although the above two methods cannot completely prevent malicious purchases by competitors, they can greatly increase the difficulty for them to buy out inventory.

Countermeasures for malicious short-selling of inventory:

Malicious competition methods emerge in endlessly, and sellers can only set up defenses. Sellers should know that timely monitoring is really needed at all times. You can't let go of any changes in your front and back office products, because many competitors are actually aiming at the time difference, that is, to delay your product from the best sales period . If sellers find that competitors have maliciously bought out inventory, they should quickly file a case for complaint .

At the same time, pay attention to large orders of products . If the buyer comes to you for various reasons after 30 days, explain the situation to Amazon. If they apply for a return within 30 days, agree to their request immediately, but don’t give up. Tell Amazon that you suspect that bad competitors have framed you. If necessary, provide invoices to prove that the products you sold are brand new. Tell Amazon that you are concerned that it treats each returned product of the same product as a separate return case, and ask them to investigate whether the buyer is a third-party seller or someone closely related to a third-party seller.