Instagram wants to take over Twitter's market share! Launches new app "Barcelona"!

Instagram wants to take over Twitter's market share! Launches new app "Barcelona"!

Meta plans to launch its new text-centric app in June, which will be seen as a competitor to Twitter, according to sources consulted by Bloomberg.


According to Bloomberg, the app has been available to celebrities, content creators, and influencers selected by Meta for several months in a secret trial period. Lia Haberman posted a screenshot of the first app description, indicating that the app may eventually compete with Twitter.


Platformer reported in March that Meta was exploring the text-based app market. However, the company has not yet responded to Reuters' request to speak on the subject and learn more about this app.


After Musk acquired Twitter, some users left, creating a market gap. Meta has been strengthening Instagram's appeal in an attempt to attract users who left Twitter.


Haberman also reported that the app will have creator controls and account security features. For example, when syncing the same user's account on Instagram with the new app, blocked accounts will be exported.


It is learned that although the name of the app is not yet known, application researcher Alessandro Paluzzi revealed through his Twitter account a few weeks ago that the app being developed by Meta is called "Barcelona" and is defined as "Instagram for your thoughts."



Editor ✎Estella/

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