Five links and ways to get them for off-site promotion on Amazon

1. ASIN link (dp link)

Also called dp link, it is a link commonly used by sellers and is also the link that most people send to group owners or bloggers.

Format: site/dp/ASIN

For example, the product TJ.MOREE Bathroom Shelves, its ASIN is B07VBD***, then its dp link is https://www.amazon.com/dp/B07VBD***

If it is a Canadian site, the previous site is: https://www.amazon.ca

2. Authoritative links

The canonical link is a link generated by Amazon for search engines. Using this link can help sellers include keywords, making their products higher in the ranking and easier to be searched by customers.

Format: site/5 keywords/dp/ASIN

Example: TJ.MOREE Bathroom Shelves

The authoritative link is: www.amazon.com/TJ-MOREE-Bathroom-Shelves-Mounted-Floating/dp/B07V****

How to obtain :

1. First, go to your listing details page, right-click and select view page source, or press CTRL+U

2. After entering the page source, press CTR+F, then fill in the box in the upper right corner: Canonical, and then click Search.

3. Social media links (gp links)

You can set 20-80% off, which means generating an influencer promotion link through the promotional position of the Amazon backend, obtaining a unique marketing page, and sharing it with buyers through social media, email, and celebrity marketing.

This is also the most commonly used link by sellers, and the only link with a landing page!

But not everyone can enjoy this privilege. Only branded Amazon sellers have the opportunity to have the access to create social media links.

Example: https://www.amazon.com/gp/mpc/A32Z3R****

How to obtain it: Amazon backend - Manage promotions - Create social media promotion codes - Set discounts - Click to view, and you can see the gp link in the above format.

4. Keyword short links

For example: the link is very long, and then it is converted into a short link and sent to the administrator. It should be noted that Amazon is now very strict on the manipulation of searches. If it is used for off-site purposes, it is easy to receive a warning letter from Amazon.

How to obtain:

Open the Amazon search page and search for keywords, then find the corresponding listing from the search results. The link of this page is the keyword link, which is then converted into a short link and sent to the administrator. Placing an order with this link is helpful for keyword ranking.

This can be achieved with software, H10, and plug-ins

5. Affiliate Links

It refers to the short link created by celebrities or bloggers through the Amazon Alliance. After the customer places an order, the celebrity or blogger can obtain a 4%-10% alliance commission returned by Amazon.

Example: https://amzn.to/3cascPN

<<: How to find Amazon influencers to shoot product videos? How to drive traffic to product links?

>>: An experienced operator with many years of experience in cross-border business will teach you how to effectively analyze Amazon advertising

Online shopping becomes a habit! US consumers' online spending will increase in 2021!

Five links and ways to get them for off-site promotion on Amazon

Online shopping becomes a habit! US consumers' online spending will increase in 2021!

Grocery category crisis, Amazon stops accepting new orders!

Amazon Infringement Prevention! One picture can be used to search for global appearance patents!

The counterattack against account blocking has begun! Another big seller successfully recovered the frozen funds!

Why have Amazon influencer videos become an important traffic breakthrough for sellers this year?

Official email notification! Why does the German site not need to register VAT?

Tokopedia tops Indonesia's e-commerce rankings for two consecutive quarters!

U.S. retail e-commerce spending grew 7% in Q1 2019 and is expected to exceed $500 billion

Amazon e-commerce tycoon shares his experience, why not save it?

What is BharatPe? BharatPe Review

Recommend

What is TS? TS Assessment

Brother-in-law lost the "world's richest man", with annual sales of 6 billion, but was killed by Amazon!

Amazon launches new feature! Custom template batch upload, operational efficiency rises sharply!

What is folksy? Folksy Review

Amazon is publicly soliciting epidemic prevention supplies and waiving its platform fees for 3 months!

"New container" is born! It is expected to be the savior of port congestion

Revenue and earnings exceeded expectations! PayPal performed strongly in the third quarter!

#Case Analysis# Why does the ad position become worse than before when the product bidding increases?

During the 2021 shopping season, US retail sales are expected to grow by 7.4%!

Sellers please note! These fees will increase during peak season!

Multiple crises are approaching the cross-border market! Delivery delays may last for weeks

FedEx announces 2022 peak season surcharges! Freight rates will increase significantly starting September 5!

Big news! After selling Paton, Cross-border Communication once again...

What is Spredfast? Spredfast Review

Shopify makes $100 million strategic investment in e-commerce marketing automation platform Klaviy!