Alice Says丨How to use the Amazon sales boom strategy in the new era?

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Is Amazon now a red ocean market with no chance of success? The answer is obvious. Even this year, we can still see other sellers continue to succeed.

Excluding examples like Zongteng Network, which raised RMB 700 million in its B round, which are of little reference value to our small and medium-sized sellers. Nowadays, it is becoming increasingly difficult and risky to use methods such as fake orders, black technology, and other illegal means.

The only way for ordinary sellers to make money on Amazon is to select products and operate them well. However, operation is much more difficult than fake orders. What kind of operation method is the effective way to make orders?

Alice held an offline sharing salon with her classmates on the new method for increasing sales that she had developed after weeks of seclusion.

This offline salon sharing session is mainly divided into two parts. In the morning, Teacher Alice will lead everyone to consolidate the basics and theoretical foundation for the explosive order routine, while in the afternoon, the specific operation methods of the entire explosive order routine will be shared with everyone.

In addition to some old students who have always supported us, there are also many new faces joining us, so let me introduce Teacher Alice to you first~

▲ Let me introduce Teacher Alice to you first.

Then we started the official sharing topic of today. Although the sales promotion routine is effective and replicable, it needs to be based on the basic factors such as traffic entrance, title, keywords, pictures, products, etc., and it needs to be excellent. Only then can the sales promotion routine play the greatest effect. So the content of the morning is that Teacher Alice first takes everyone to understand and consolidate the basic theory, and gradually master the sales promotion routine.

After each lecture session, there is a 10-15 minute Q&A and reinforcement session. For the parts that students are not clear about in the previous session, Teacher Alice will come down from the podium to give everyone a "special lesson"

At lunch time, the venue was set at the hotel’s Chinese restaurant. In order to create the best cross-border food sharing salon, even the dining location had to be worthy of the food.

The afternoon sharing session begins!

Our guest Frank brings you "How to spy on the growth routines of competitors from front-end data" as additional bonus content. A competitor in the growth stage is always an object we need to learn and study.

Frank introduced the data dimensions needed to analyze and measure the opponent, and how to infer the opponent's operating time nodes and operations by observing data changes.

Next is the sharing of the sales-boosting routine that Alice summarized after weeks of seclusion. By using multiple operations on and off the site, the ranking of the trial listing rose from 20,000 in the general category to around 700 in a short period of time.

However, this sudden surge in ranking is not the essence of the strategy for booming sales. If the deal is well done, the ranking can basically be increased. But after the event is over, the traffic, orders and ranking will drop sharply. Although they will not shrink to the original state, the overall effect of the event will still be halved.

The experiment conducted by Teacher Alice not only made the ranking rise more and more dramatically, but more importantly

Stabilize the ranking after the surge!

Make full use of the huge traffic brought by deal activities and in-site advertising to ensure that the product order volume and ranking remain stable after the event ends and do not plummet. This is the most essential part of this explosive order routine, and it is also the skill and information coveted by all operational sellers.

For this essential content, Alice went into detail about what operations needed to be done and when, and explained her experimental process to the students step by step, ensuring that they could implement what they had learned in their own stores.

The routines were broken down in detail and explained one by one so that sellers of different levels could better understand the purpose and principle of this step. After the class, the students said that "the actual operation is easy to get started" and "the content is very detailed."

Just this morning, some friends who listened to the sharing got immediate results after putting it into practice.

A routine that can not only make the ranking orders soar, but also stabilize and not fall back. Mastering this routine, you have already stepped into the door of explosive orders. Alice's after-class guidance and remote assistance can also ensure that they can really embark on the road of explosive orders. In the future, will you come?

Our Guangzhou event will be held on the 24th at Guangzhou Kaixuan Ramada Hotel (No. 9 Mingyue 1st Road, Guangzhou Avenue). If you want to know how to increase the ranking and stabilize the traffic, please contact me for private chat and sign up~

PS. If you want to join the seller discussion group, you can also private message me to let me add you to the group

Source: Cross-border Business School

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