Amazon suddenly has a large number of store verifications! How should sellers deal with it?

Amazon sellers did not have a peaceful May Day holiday this year. One day before the holiday, sellers reported receiving notifications requiring postcard address verification . In the following days, a large number of sellers received this notification and discussed it in our communication group.

This wave of verification affected all new and old accounts. There are many old accounts from 2018 and 2017 in our group that were required to conduct address verification . Sellers who received the email need to accept the postcard sent by Amazon based on the company address on the seller’s information within the time limit specified in the email, and enter the code on the postcard into the seller’s backend to complete the verification.

When registering their business licenses, many sellers choose a virtual address or register with an agency’s address, which makes it difficult to receive a postcard to complete verification.

Here Amazon will automatically verify the address filled in by the seller, just like when the seller creates a multi-channel delivery. If the address format is incorrect or a non-existent address is filled in, it will show that the address cannot be found and require re-filling.

Compared with other methods, address verification is actually not difficult. However, many old store sellers have not experienced address verification and do not know how to deal with this novel verification method. Below I will share several solutions with you.

Simply put, the reason why the seller cannot accept postcards is because the company's registered address is virtual. If the delivery address can be modified, the problem will definitely be solved.

Therefore, what many sellers are most concerned about is that if the store’s default verification address is virtual and cannot receive postcards, can the seller choose to add a new address and write a real address currently in use (home or company address) to receive postcards?

Here I want to tell you that it is indeed possible to change the address to receive postcards, as long as the format of the new address is correct and there is no error. However, this involves another problem. If the store's business address is changed, it may trigger a second review of the store. If the license is registered by yourself, it is fine, but if it is a purchased store, it is dangerous.

In addition to changing the address above, you can also ask the postman responsible for delivering the postcard to put it at the nearest collection point when he calls you. Note! You must let the guy choose to sign for it in person . If the logistics information shows that the collection point is signed for, the address verification may fail !

If you really can't even send to the virtual address, it would be better to change the address. If you unfortunately encounter a second review, just submit the relevant information and proof according to the prompts. I have also collected some necessary information and details for the second review.