What is Shopee Preferred Seller? Shopee Preferred Seller Review

Shopee Preferred Sellers are selected by Shopee to have popular products, provide good services, and are well received by buyers. Compared with ordinary sellers, they are more likely to gain the trust of consumers, and consumers can also pay with Shopee coins.

Why is it important to select sellers

Preferred sellers have a higher conversion rate than ordinary sellers, and their store reputation is naturally more important, and they are more likely to be remembered by consumers.

Preferred sellers have two privileges that ordinary sellers do not have:

1) Buyers can use Shopee coins to get cash back, similar to Taobao coins, and can only be used in selected stores;

2) For some special sales activities, only preferred sellers are eligible to register;

Standards for becoming a Shopee Preferred Seller (must meet the corresponding performance threshold, the standards for the 7 major sites are slightly different)

In addition, the seven major Shopee sites have corresponding requirements for the selection and removal of preferred sellers. If a seller who has been selected as a preferred seller does not meet the standards in the first month, he will be warned. If the data is still below the selection standards after the end of the second month, the "Preferred" label will be cancelled and he will not be re-selected until he meets the standards again in the next selection cycle.

Shopee Taiwan Site Preferred Sellers

Inclusion criteria:

1. Meet the selection criteria threshold for all preferred sellers on the site;

2. The store's accumulated penalty points in the current season are 0 points;

3. The store does not display any pirated or infringing products;

4. Order uncompleted rate <10%.

Remove criteria:

1. Failure to meet the site's preferred seller selection criteria threshold for two consecutive months;

2. The penalty score for the season is >= 3 points;

3. If you sell pirated or infringing goods, and after being notified by Shopee, you fail to provide proof of authenticity within the specified time limit or the proof is insufficient to prove that the goods are authentic, in addition to deleting the goods, the store will also remove the seller's qualification as a preferred seller;

4. If the seller sends purchase links for products on other platforms through chat, once verified, he/she will be removed from the list of preferred sellers.

Shopee Malaysia Site Preferred Sellers

Inclusion criteria:

1. Meet the selection criteria threshold for all preferred sellers on the site;

2. There are no counterfeit or inferior products in the store;

3. The store’s accumulated penalty points in the current quarter are 0 points.

Remove criteria:

If a seller fails to meet any of the site's preferred seller selection criteria for two consecutive months, his/her preferred seller qualification will be removed.

Preferred Sellers on Shopee Indonesia

Inclusion criteria:

Meet the selection criteria threshold for all preferred sellers on this site.

Remove criteria:

If a seller does not meet any of the site's selection criteria for becoming a preferred seller, his/her qualification as a preferred seller will be removed.

Shopee Singapore Site Preferred Sellers

Inclusion criteria:

1. Meet all the selection criteria for preferred sellers on the site;

2. There are no false product links in the store;

3.All products in the store are authentic.

Remove criteria:

If a seller does not meet any of the site's selection criteria for becoming a preferred seller, his/her qualification as a preferred seller will be removed.

Shopee Thailand Site Preferred Sellers

Inclusion criteria:

1. Meet the selection criteria threshold for all preferred sellers on the site;

2. All the goods in the store are authentic;

3. The store’s accumulated penalty points in the current quarter are 0 points.

Remove criteria:

1. If a seller does not meet any of the criteria for selecting preferred sellers on the site, he/she will be removed from the preferred seller qualification;

2. If the store’s accumulated penalty points exceed 0 points in the current quarter, its qualification as a preferred seller will also be removed.

Shopee Philippines Site Preferred Sellers

Inclusion criteria:

1. Meet the selection criteria threshold for all preferred sellers on the site;

2. The store's accumulated penalty score for the quarter is 0 points;

3. No fraudulent behavior;

4.All products in the store are authentic.

Remove criteria:

If the penalty score for the season is >= 3 points, the preferred seller qualification will be removed.

Preferred sellers on Shopee Vietnam

Inclusion criteria:

1. Meet all the selection criteria for preferred sellers on the site;

2. The unfinished order rate is less than or equal to 5% (excluding unfinished orders due to public holiday delays or system reasons);

3. Late delivery rate <= 10% (excluding late delivery orders caused by public holidays or system reasons);

4. The store’s accumulated penalty points for the current quarter are 0 points.

Remove criteria:

If a seller does not meet any of the site's selection criteria for becoming a preferred seller, his/her qualification as a preferred seller will be removed.

How to become a preferred seller

① Make the profit first. Make 50 orders first, and strive to become a preferred seller next month. For the sake of long-term profits, it is necessary to sacrifice the immediate short-term profits.

② Pay attention to fans and Boost. Shopee stores have a way to attract fans to follow our stores, which is a means to gain more exposure. The more people pay attention, the greater the exposure of your new products each time. When chatting with buyers, send small gifts or give discounts to guide buyers to follow the store and like it; liking products will also increase rankings. Boost is a free promotion tool from Shopee, which can boost 5 products each time, once every 4 hours. Boosted products will be ranked at the top of the category search results during that time period. Note that Boost can only be used for new products. Boost with sales will affect the ranking and is not recommended.

③ Collect good reviews. A low review will also affect the selection of preferred stores. You must provide good service and maintain good reviews. A deduction caused by a bad review requires dozens of good reviews to make up for it.

④ Apply for more events. New stores have new store events, and non-new stores have events that can be signed up for every month. Participating in events is also a very valuable opportunity to gain huge exposure. You must participate more and select a few "traffic-driving" products to apply for events each time. Traffic-driving means making as much profit as possible, because setting it too expensive may lead to registration failure.

⑤ Understand the environment. The environment here refers to the environment of Southeast Asian countries, such as climate, population, religion and people's preferences.