Black Friday has come to an end. Now that the online shopping has begun, let’s take a look at the Black Friday situation of all sellers! This year's Black Friday was special because, the day before the Black Friday sale, Amazon sellers collectively experienced the mysterious disappearance of orders, inability to enter the backend and constant website error prompts, orders not being updated for several hours, and advertisements not being able to be published. Despite this, many sellers still received a large number of orders . On the first day of Black Friday, some sellers received a surprise and received more than 300 orders a day !
Some sellers usually have more than 200 or 300 orders, but by the end of Black Friday, they had nearly 600 orders ... Some sellers said that their sales have exceeded those of Prime Day , and that the order volume and conversion rate have been increasing in the past few days.
One seller has three stores with a total of about 2,000 orders , but the profit is not very high.
There are also many sellers with thousands of orders ...
Another Amazon seller said that more than 7,000 orders have been placed, setting a historical record.
Thousands or tens of thousands of orders are nothing. What’s even more amazing is this seller. Wow, he directly received 174,287 orders …
In response, one seller joked: "It shows '1237' messages waiting to be responded to, and it is possible that most of them will be refunded." It is understood that the number of orders on Black Friday in Europe this year was a bit unexpected, with some even performing better than those on the US site, while the Japanese site was lukewarm. One seller said: "The US has doubled, and Europe has increased fivefold. We didn't pay enough attention to Europe this year, so all the goods are in the US. Europe is running out of stock, and we are afraid that we will have to clear out a year's inventory in the US next year. It's so annoying." Listen, it's definitely the old Versailles writer... Of course, every Black Friday, some people have huge orders while others end up with nothing. "I didn't panic at all when the system crashed. Today, I checked and found that there were indeed no orders." "Calm down, I usually have three orders, but today I only have one." "I waited until 3am yesterday, but still no orders." "Order volume is worse than usual, in the single digits. This is a fake Black Friday." "It has increased fivefold, and I usually only get one order. I don't know why I'm not excited at all." … Sure enough, the hot orders were all from others. Most sellers said that the traffic and order volume on Black Friday this year were not as good as those on Prime Day in October . In addition, in terms of hot-selling categories, the hot orders were concentrated among the middle sellers of light strips . Last year, the entire online Black Friday event in the United States generated a total sales of approximately US$7.2 billion, a record high. This year, due to the epidemic, online shopping has become the mainstream, so overall, this year's Black Friday sales will definitely be higher than in previous years . According to data from the US analysis company Adobe Analytics, this year's Black Friday set a new sales record of US$9 billion, a year-on-year surge of 21.6%. Regardless of whether there is a boom in sales or not, Black Friday has come to a successful conclusion. For sellers who don’t have a boom in sales, don’t be discouraged, after all, the peak season has just begun. Even if Black Friday doesn’t have a boom in sales, there is still Cyber Monday ! According to Adobe Analytics, the e-commerce industry may have the largest online sales day in the history of the United States - this year's Cyber Monday consumers' online spending will be between US$10.8 billion and US$12.7 billion , a year-on-year increase of 15% to 35%. During the peak hours of 8 p.m. to 9 p.m. Pacific Time on Cyber Monday, shoppers were likely to spend $13 million per minute , according to Adobe Digital Insights. Since Cyber Monday is so popular, which products are most likely to be sold out? Here are the top 10 best-selling products on Etsy on Cyber Monday : Top10: Gold Wall Mirror and Plant Hanger Set Top9: Lavender Vanilla Aromatherapy Gift Box Top8: Book Page Christmas Tree Decoration Top7: Wave Organic Beeswax Wax Top6: Satin lined beanie hat Top 5: Personalized family matching Christmas shirts
Top4: Customized Leather Cosmetic Bag Top 3: Personalized knitted Christmas stockings Everyone knows that Christmas stockings have always been one of the hot selling products before Christmas. Top2: Horn hoop earrings
Food-shaped earrings are particularly popular today, especially dessert-shaped earrings, which are very popular among consumers. Top1: Customized Christmas tree decoration balls
Christmas balls are one of the indispensable decorations for Christmas trees, and Christmas balls that can be customized with text are especially popular. If they can be provided with exquisite packaging, I believe they will be even more popular. Sellers can refer to the following. In addition, the best-selling toys on Cyber Monday last year included Monopoly games, Disney Frozen 2, LEGO Star Wars Darth Vader's Castle and various Hasbro games, such as building blocks, etc. In addition, fashion sales also broke records, with the highest sales in the world. Best-selling products include Champion Men's Powerblend Fleece Pullover and Carhartt Men's Acrylic Watch Cap. Carhartt Beanie Hat and Champion Hoodie are particularly popular. Let us wait and see whether these categories will explode this year. (Source: Seller Growth Academy) |
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