Cross-border e-commerce tools inventory: 10 most suitable PPC optimization tools for Amazon sellers

Cross-border e-commerce tools inventory: 10 most suitable PPC optimization tools for Amazon sellers

Amazon PPC advertising can bring certain traffic and exposure to sellers, but if it is not optimized and managed well, it may lead to high advertising costs for sellers. This article will introduce the 10 most suitable PPC optimization tools for Amazon sellers.


1
SellerApp

SellerApp is a PPC management tool designed specifically for Amazon sellers. It can easily browse advertising data in minutes and help you quickly reach your target ACoS. It uses the best keyword optimization strategy to bid on popular buyer search keywords and improve ad rankings. SellerApp's PPC Analyzer allows your ads to easily appear in the top ad positions.


2
PPCscope

PPCscope will help you optimize your Amazon PPC campaigns by showing sellers historical advertising performance and records using simple survey charts. It uses innovative analytical tools to help you identify the strengths and weaknesses of your PPC campaigns, show you which keywords are effective, and help you replace unsuitable keywords. With PPCscope, you will be able to easily use the data accumulated from current and past campaigns to make informed decisions.


3
Sellics

Sellics can assist sellers in optimizing Amazon PPC ads. The tool's PPC management system uses user-friendly and useful charts that are easy to learn to track, analyze, and re-evaluate the operations of most Amazon ads. Sellics' main features include automatic keyword changes, pausing keyword ads, and setting negative search keywords.


4
Teikametrics

Teikametrics helps sellers save time, reduce wasted ad spend, and increase organic sales. Through its data learning, powerful automation, and expert guidance, sellers can find profitable keywords, create targeted campaigns to achieve goals, and let the software manage bids.


5
Prestozon

Prestozon is an Amazon PPC management tool that allows you to get results in minutes. Prestozon will check each keyword and update the optimized ACoS, and it will also analyze the search keywords.


6
Seller Labs

Seller Lab provides you with intelligent Amazon PPC optimization direction, which will help you improve your advertising performance based on your historical data. This tool can also help sellers reduce advertising costs and reduce the proportion of keyword bids.


7
PPC Entourage

PPC Entourage can help sellers simplify the PPC process, create lower-cost but more profitable Amazon PPC campaigns, and track important indicators in product campaigns in a clear and intuitive way. It can automatically run keyword analysis, and the tool's fast bid conversion system can increase or decrease bids in your own ACoS plan with just one click.


8
AdBadger

Adbadger makes Amazon sellers’ PPC advertising management easier and simpler. The tool automatically adds profitable keyword phrases for your services and products, helping sellers reduce PPC advertising costs.


9
Amachete

A machete is a Chrome browser-based plug-in that can assist sellers in controlling Amazon PPC advertising. It constantly monitors your listings to prevent listing hijacking. One of the standout features of this tool is the ability to view time trends related to the products you sell. If you are able to identify a time when traffic is not buying, you can use Amachete to temporarily stop your PPC campaign for that time period.


10
Trendle

With Trendle, sellers can send automatic emails to buyers to alert them of new reviews. It also allows sellers to automatically analyze and improve ACoS based on preferences and easily make campaign changes, including changing bids, adding negative keywords, pausing campaigns, adding keywords, etc.


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