Big news of the week! Amazon calls itself "the biggest defender of small businesses on the planet"

On February 17 , Nick Dennison, Amazon's vice president of small business, recently said that Amazon is "the biggest defender of small businesses on the planet."

In an interview with CNBC, Dennison said Amazon will spend $15 billion on new tools to help the more than 1.9 million small businesses that rely on Amazon every day.

At the same time, Denison added that Amazon’s goal is to “provide customers with the best possible experience” and “enable small businesses to better serve customers,” and that small business partners are an integral part of its business model. The success of small businesses is Amazon’s success, which is why Amazon is investing heavily in small businesses.

According to news on February 17 , the General Administration of Customs recently issued 10 measures to support foreign trade enterprises to resume production as soon as possible and promote steady growth of foreign trade.

These 10 measures specifically include increasing support to alleviate business difficulties of enterprises, speeding up the inspection and release of imported production equipment and raw materials, promoting the expansion of imports of agricultural products and food, supporting enterprises to expand exports, simplifying the quarantine approval for imported special medical items, simplifying the procedures for extending the processing trade period, simplifying the cancellation procedures, reducing on-site inspections, handling administrative penalties in a simple and expeditious manner, actively carrying out international coordination and cooperation, strengthening the response to foreign restrictive trade measures, and giving full play to the role of "Internet + Customs".

It is understood that through the above 10 measures, the General Administration of Customs has empowered foreign trade enterprises in many aspects and helped them overcome operational difficulties under the epidemic.

On February 17 , Amazon recently added video functionality to its Sponsored Brand ads. With this update, merchants can add videos to this ad type.

It is reported that videos in Sponsored Brand ads will be visible on desktop from January 2020. As a Sponsored Brand advertising feature used to increase brand awareness and engagement, its success depends on the advertising material, with pictures and videos being the most important advertising materials.

However, the inclusion of videos in this ad requires that certain requirements be met, such as the video content should not interfere with the user interface, the text should be clear and easy to read, and it should not contain an email address.

According to Zhitong Finance, Amazon confirmed yesterday that the company has recently increased orders to ensure sufficient inventory of products made in China.

It is reported that Amazon contacted some suppliers last week. Amazon placed supply orders for several consecutive weeks and gave suppliers 5 days to deliver the goods to Amazon warehouses.

Amazon said in a statement that the company's cooperation with suppliers is out of caution to ensure more inventory and retain selected products for customers.

On February 17 , according to Alibaba's third-quarter 2019 financial report, Lazada's orders increased by 97% year-on-year in that quarter.

It is reported that the increase is due to the strong growth momentum of Lazada's trading market business, the order volume has increased greatly, and the number of active merchants in the quarter has doubled year-on-year. At the same time, the increase also reflects the strong demand of consumers for clothing, accessories and home furnishings.

In addition, from April to June last year, Lazada platform orders increased by more than 100% year-on-year. At the same time, after the platform strengthened its third-party platform business, management team and technical infrastructure, Lazada saw steady operational improvements and ultimately achieved three consecutive quarters of year-on-year order growth of more than 100% .