Human beings are powerful and weak, mean and noble, insightful and often blind. ——Diderot In recent days, checks for $1,400 have begun to deposit into the accounts of the American people, and many sellers have reported that orders have improved significantly in the past few days.
But at the same time, some sellers also said that their orders remained unchanged, and some even received notifications that their shipments were cancelled by Amazon. The price of air delivery also suddenly skyrocketed, which can be said to be one wave after another . In addition, the competition between sellers is also continuous. Malicious changes to listings, malicious negative reviews, follow-selling, etc. are common on Amazon, and sellers are very distressed about this. Just in the past few days, another seller reported that his store was hacked and removed from the shelves . The store was hacked and removed from the shelves. It seems that Dark Horse Technology took action again. Yesterday, a seller in the seller communication group reported that his new store had no follow-up sales and no orders , but was hacked by Dark Horse Technology. Some sellers called Dark Horse Technology "Dark Horse Yama Fu". ▲ Picture source: seller communication group
The seller said that he had done nothing, but the listings on all sites were inexplicably changed to NIKE , and then they were removed from the shelves. Some sellers believe that the other party should be a VC account, which seized the original seller's editing rights and removed all the seller's pictures and texts .
▲ Picture source: seller communication group In addition, the seller also mentioned that after encountering this incident, he sent three emails to Amazon customer service, but did not get any solution . He sent screenshots to Amazon's investment manager, but the investment manager did not respond again .
▲ Picture source: seller communication group Regarding this seller's experience, many sellers suggested that he call the police, believing that Dark Horse Technology's actions clearly threatened the property of Chinese citizens. Some sellers also reminded that sellers need to be careful. Most of the sellers who were previously targeted by Dark Horse Technology had their stores closed due to copycat sales or infringement .
▲ Picture source: seller communication group So, some sellers who don't know "Dark Horse Technology" must be confused. What is the origin of Dark Horse Technology? Why do some sellers call it Dark Horse Hell Talisman ? Let's take a brief look at the previous events related to Dark Horse Technology. Last September, several sellers received threats of “store closure” from Dark Horse Technology.
It was learned that as early as September last year, many sellers had their stores closed due to attacks by Dark Horse Technology. I once received feedback from a seller saying that the image he linked to was maliciously modified, the product image disappeared , and it displayed "Dark Horse Technology's follow-up selling warning" , but in fact his product was not followed by anyone else's. ▲ Picture source: seller communication group Unlike the victimized sellers this time, the sellers who were attacked in September last year received multiple threatening letters from Dark Horse Technology before their stores were closed.
▲ Picture source: seller communication group In the threatening email, Dark Horse Technology called itself the King of Hell, claiming that the sellers were copying stores that they should not copy and that they could not afford to offend, and demanded that the sellers immediately remove the products currently on sale. However, the seller also said that he had never copied other stores and wanted to communicate and negotiate with Dark Horse Technology through emails, but the other party was very determined and sent threatening emails, claiming that they would destroy the seller's store. In the end, the seller had no choice but to give up this store . In the same month, many sellers were also "attacked" by Dark Horse Technology. In addition to maliciously tampering with sellers' product pictures , some sellers reported that their colleagues also encountered "threats and complaints about second-hand goods" from Dark Horse Technology . Many sellers on the forum also discussed this topic, and some sellers even revealed relevant information about the mysterious Dark Horse Technology. However, some sellers at the time believed that the large number of Dark Horse Technology threats that followed might be due to other sellers taking advantage of the situation and using Dark Horse Technology's name to cause trouble . As for this incident, whether it is really the return of Dark Horse Technology, there is no very definite news so far . But whether it is Dark Horse Technology that has reappeared this time, or someone is using its name to create a competitor, it can be confirmed that Dark Horse Technology’s name of “Yanwang” has indeed been “made famous” in the cross-border circle. So, faced with this situation, how should sellers respond? Summarizing some suggestions put forward by sellers, the following points are sorted out: 1. Apply for UPC exemption (you can apply with or without brand registration) to prevent VC accounts from directly modifying listings; 2. Open a case complaint and provide product packaging pictures with UPC/EAN barcode labels, official website links, VAT invoices, etc.; 3. If the customer service has not responded, you should insist on opening a case; 4. Find a reliable service provider to change the image back, and then ask Amazon to lock the listing to prevent it from being changed again; 5. Jointly submit a rights protection letter to Amazon , calling on Amazon to introduce relevant policies. As Amazon's market grows, more and more sellers will join Amazon, and competition is inevitable wherever there are many people. A good competitive environment will promote market progress, but a vicious competitive environment will only make the market order more chaotic, causing more and more sellers to suffer. These people who use unfair means and engage in malicious competition are probably the type of people that Tolstoy described as "regarding the satisfaction of desires as happiness." Here, we also call on all sellers that a good competitive mentality and a proper competitive spirit are the driving force for career success and personal progress. Only when sellers work together to maintain a good competitive environment will there be no more innocent sellers who will be harmed in the future. Have other sellers encountered the same thing recently? Do sellers have any other suggestions for dealing with this situation? Feel free to share with everyone in the comment section~
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