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▶ Video account attention cross-border navigation The wrong price setting is the most fatal mistake in e-commerce operations. It is difficult to remedy the situation because it is the seller's fault. Amazon often makes mistakes in pricing and uses discounts and coupons to cause major losses. Previously, an Amazon operator made a mistake in setting promotions, causing the company to lose nearly 500,000 yuan, and had to pay more than 300,000 yuan in compensation. Recently, another cross-border company was exposed to have suffered losses of millions due to a 10% off promotion, and the truth behind it was actually deliberate revenge by two former employees. A former employee tampered with the listing, causing a cross-border company to lose 6 million! It is learned that recently, a spoof case of Amazon store was cracked in Xi'an, Shaanxi. According to reports, two employees of a cross-border company in Xi'an deliberately retaliated after leaving the company, stole accounts and changed the price of some products to 10% off, causing losses of more than 6 million yuan. The two suspects had previously worked as Amazon operations managers for a cross-border company, but were fired for violating regulations. As a result, they developed a revenge mentality and used the original data they had while on the job to modify the store passwords and bank cards used to collect payments in order to make illegal profits. Relevant company officials stated that the two suspects tampered with or even removed the store listings after stealing the accounts, and sold the store products at low prices one after another. Products with an original price of US$90 were changed to US$9.9, causing the company to suffer a loss of up to 6 million yuan. The negative consequences of this behavior are not limited to this. Selling products at low prices, which leads to a surge in sales in the short term, may be judged by Amazon as suspected malicious competition and face the risk of store closure. At present, the two suspects have been taken into criminal custody by the local police station on suspicion of illegally obtaining data from computer information systems . It is learned that according to the clear provisions of Article 285, Paragraph 2 of the Criminal Law, whoever commits this crime shall be sentenced to fixed-term imprisonment of not more than three years or criminal detention, and shall be fined or fined alone; if the circumstances are particularly serious, he shall be sentenced to fixed-term imprisonment of not less than three years but not more than seven years and shall be fined. The two not only made fun of the former company's store and tampered with account passwords, payment accounts and other information, but also caused losses of hundreds of thousands of yuan. It is foreseeable that the two may face severe punishment from the law. Returning to the essence of the incident, in fact, in major forums, there are often many complaints about Amazon operations and conflicts with the company, such as differences in salary system, KPI indicators, operation strategy, etc. However, rational and effective communication is the key to solving the problem. Even if the two sides part ways due to irreconcilable conflicts, they should not act impulsively and use some illegal means. For cross-border companies, there are many cases of employees leaking important data and privacy after leaving the company. Therefore, more attention needs to be paid to account security management and technical protection to prevent the above tragedy from happening again. In fact, malicious tampering or attacking of listings by peers also happens from time to time, especially Amazon loopholes are used by people with ulterior motives as a weapon for spoofing, which is also criticized by many sellers. Recently, Amazon’s system suddenly broke out a bug again, affecting the entire site. There is a sudden bug in the Amazon system, and shopping is unavailable on the entire site! It was learned that in the early morning of June 14th, Beijing time, page errors occurred on the entire Amazon site, and a large number of buyers reported that they were unable to shop. ▲ The picture comes from Zhiwubuyan According to customer feedback, although Amazon's homepage is still running and the loading of various pages is not a big problem, reviews and customer questions still appear at the bottom of the page, but clicking on any search result or recommendation will display a listing page error and the product's detailed information cannot be viewed. Amazon officials also said that it is investigating the bug and asked buyers to inform them of the specific problem without revealing their account details so that they can investigate. A seller revealed that as of 02:44:14 on June 14, 2022, the Amazon mobile client page has been restored, but the computer client is still buggy. Some customers also said that some listings loaded well, with product information, pricing, etc. displayed, but other pages were completely blank. ▲ The picture comes from Zhiwubuyan Down Detector data shows that Amazon's user visits are declining due to this sudden incident, which is likely to have an impact on sellers' sales. “Is it restored now? I can go in through the front desk, although there are no orders.” "But I have been placing orders, but the data is worse than before." “Amazon is paying me for my advertising. I finally found the reason why my order volume has been cut in half.” “I am calm and the lack of orders has nothing to do with the Amazon APP error.” Amazon's systems have often experienced sudden failures. Last year, its AWS service went down, causing all related websites to be paralyzed, which had a huge negative impact on sellers' operations and sales. This round of bugs has now been fixed, and the Amazon shopping app and computer pages of various sites have gradually returned to normal. However, it has also made many sellers sweat and lost some orders invisibly. Has your order volume been affected? Welcome to leave a message in the comment area~
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