What is Buzz Sumo? Buzz Sumo Review

introduce

Buzz Sumo uses big data analysis to come up with the best content marketing method. This blog uses big data analysis to gain insight into the secrets of content marketing. By analyzing the content writing methods of major media, such as how to write titles, content theme construction, content distribution, reader group analysis, content dissemination methods, etc., through the content of this blog we can have a deeper understanding of the secrets of content marketing.

Function Introduction

1. Content research: BuzzSumo can help you find the best reference content and can also collect and process data.

2. Rival backlinks can help us obtain our competitors’ channels.

3. Leader opinions can help us know how much share a product or content has obtained in publications, websites and blogs. It can even help us find the authority in the industry and get their personal blog address.

4. Monitor and track the content that mentions our brand on the Internet to know what competitors are doing, what marketing methods they are using, etc.

Social channels monitored by BuzzSumo

In the Content Analyzer, BuzzSumo monitors engagement on four major social platforms:

Facebook

Twitter

Reddit

Pinterest

Influencers tool, BuzzSumo mainly tracks two sources

Twitter

Understand Twitter's reply rate and retweet rate.

Instagram

BuzzSumo will display the user's Instagram Authority score and a link to their Instagram profile. BuzzSumo does not currently support content or engagement data for Instagram posts.

cost

Professional version: $99/month

Enhanced version: $179/month

Extended version: $299/month

Enterprise Edition: $499/month

Save 20% annually if you purchase on an annual basis.

References

• 1. How new media newcomers can use BuzzSumo to quickly complete content production: Jianshu [reference date 2017-07-26T16:00:00.000Z]
• 2. BuzzSumo | Content Marketing Case Study Blog: egouz [cited on 2018-05-21T16:00:00.000Z]