What is SEMRush? SEMRush Review

What is SEMRush? SEMRush Review
SEMRush is a website that specializes in SEO and SEM services. This tool includes traffic estimation, ranking keywords, competitor research, external link analysis, etc., which are all very important functions for SEO and SEM. Function SEO optimization tool website https://www.semrush.com/ Established in 2008


Basic Introduction

Semrush is a long-established company that provides search engine optimization data. It was established in 2008. Its principle is that Semrush's server searches all valuable websites on the Internet, analyzes and classifies them, and then analyzes the connections between various websites, website rankings in Google, keywords, etc. It is a very good website analysis tool. It is similar to Google, but Google indexes websites into its database through its crawlers, and Semrush's crawlers store the obtained data into its database for us to query.

use

To find specific topics that people are searching for, all you have to do is type in a keyword or phrase. SEMrush will pull matching keywords, related keywords, and organic search results.

Supported languages

English, Spanish, German, French, Italian, Portuguese, Russian, Chinese

cost

There is no Chinese version at present. It can be used for free, but there are restrictions. There are three levels of paid version, $99, $199, and $399. You can use the first level normally.

Function Introduction

1. Organic research

View competitors' top keywords; discover new organic competitors; watch for changes in competitor positions

2. Advertising research

SEMrush Advertising Research - Advertising Research Reports on SEMrush provide users with rich data and analysis on paid search keywords and ads run with Google Adwords. Run research on any domain or keyword and include relevant metrics such as paid traffic, CPC, competition level, etc.

3. Display Advertising

View top publishers and advertisers; analyze competitor display ads; discover new publishers; view display ads from different devices

4. Backlinks

Perform in-depth analysis; understand the authority of referring domains; check the types of backlinks; find the geographic location of your links

5. Video Advertising Research

Create effective video ad campaigns; uncover your competitors' video ad strategies; discover top advertisers; learn how to make money with video

6. Keyword Research

Find the right keywords for SEO and PPC campaigns; collect phrase match and related keywords; obtain long-tail keywords; explore multinational and multilingual environments

What’s unique about it is that it shows you the keywords your competitors are ranking for. These are usually external keywords that you can’t find using any other tool.

7. Product Listing Ads

Define your product listing ad competitors; Understand your PLA competitors’ product feeds; See your competitors’ top performing PLAs

References

  • 1. What is SEMRUSH? How to use it: Huanxin Network [reference date 2019-11-27T16:00:00.000Z]

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