What is Staples? Staples Review

1. Introduction to Staples

"We make office shopping easier!" Staples holds this concept. Within the first ten years of its establishment, it had 500 office supply supermarkets in North America and Europe, becoming one of the six "most successful entrepreneurial companies" in American history to achieve an annual turnover of US$3 billion within 10 years. In the past 25 years, Staples has more than 90,000 professional employees in 26 countries around the world, providing a variety of services from office stationery to technology products. Staples fully meets your office needs.

In 2010, Staples' annual sales exceeded US$25 billion, once again retaining its position as the world's leading office supply service company and the second largest e-commerce company in the world. In recent years, it has been listed in Fortune magazine's list of the world's top 500 companies (ranked 108th in 2010).

2. Staples in China

Staples China, a joint venture between Staples and OA365, is a multi-channel office supply supplier with business locations in Beijing, Shanghai, Shenzhen and Guangdong. To serve small business customers, it has 28 office supply stores, 2 Staples UPS Express stores, an e-commerce website and 2 large office furniture exhibition spaces. In addition, multinational corporations, large domestic companies and many government agencies use contractual cooperation to purchase.

Staples then formed an alliance with Peipei, the largest office supply retailer in Jiangsu Province, to expand its market in China in 2007. Peipei opened 10 stores in 1998, serving businesses and government agencies in the Yangtze River Delta region.

3. Australia-Staples

Staples.com.au was established in November 2010 to serve small businesses in Australia, New South Wales and the ACT, with plans to expand our services across Australia in the future. We provide customers with small but important services to help customers' businesses flourish! After the merger of Staples and Corporate Express, the Australian headquarters is located in Sydney, serving customers in Australia, providing IT consulting, printing services, promotional marketing activities, office furniture, daily necessities, catering and kitchen supplies and office necessities to small and large companies across the country.

4. New Zealand-Staples Advantage

After the merger of Staples and Corporate Express, the New Zealand headquarters was set up in Auckland to serve customers in New Zealand. It provides IT consulting, printing services, promotional marketing activities, office furniture, daily necessities, dining and kitchen supplies and office necessities to large and small companies across the country.

5. LOGO replacement

In 2014, Staples changed its logo and slogan to highlight the increase in product categories and global expansion. Five years later, after changing its new owner, Staples once again made a new change to its brand. At Staples' 2019 sales meeting, a new brand image was launched.

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6. Development History of New Staples

In 1985, Tom Stemberg and Leo Kahn co-founded Staples Inc.

In 1986, Staples opened its first office supply store in Brighton, MA.

In 1989, Staples raised $36 million through its initial public offering (IPO) and launched the Staples periodical delivery service.

In 1990, we began to expand our business to the West Coast.

In 1991, it entered the Canadian market by acquiring part of the shares of Business Depot and established Canada's first office supply supermarket in Ontario.

In 1992, it began to enter the European market and established a joint venture with the British company Kingfisher to serve European companies.

In 1993, Staples Contract Customer Business Department was established.

In 1994, the remaining 58% of Business Depot was acquired.

In 1995, Staples further enhanced its contracted customer business and launched the "Second Generation Staple Store" concept.

In 1996, the company celebrated its 10th anniversary and opened its 500th store. Staples became one of only six companies in U.S. history to grow to $3 billion in annual revenue within 10 years of its founding.

In 1997, it obtained the naming rights to the Los Angeles Sports and Entertainment Center and named it Staples Center.

1998: Staples.com launched; Quill acquired; Staples enters the S&P 500 index.

In 1999, Stapleslink.com was launched for contract customers; the 1,000th store was opened in Georgia; and the European retail business was further expanded.

In 2000, annual turnover exceeded US$10 billion.

In 2001, Staples was the first in the U.S. office supplies sales industry to integrate e-commerce into its national retail store system; Staples' contracted customer business expanded to more countries through an alliance with the French Lyreco Group.

In 2002, sales reached $11 billion, making it the world's largest office supplies supplier; Ron Sargent was appointed president and CEO.

In 2003, the brand promise of "We make office shopping simpler" and the slogan "that was easy" were launched.

In 2004, the turnover reached 14.4 billion US dollars; the distribution business in Europe was further expanded; through the acquisition of Officenet, it entered the South American markets such as Argentina and Brazil; and formed a joint venture with China's OA365.COM - Staples Trading Co., Ltd., officially entering China and Asia.

In 2005, sales exceeded $16 billion; Ron Sargent was appointed Chairman of the Board and CEO.

In 2006, Staples officially entered the Taiwan market; Staples’ 20th anniversary.

In 2007, the 2,000th store was opened in India.

In 2008, after Staples merged with Corporate Express, its Fortune 500 ranking jumped to 128th in the world.

In 2010, the company's turnover exceeded 25 billion US dollars, and it was listed in the Fortune 500 for the second consecutive year, with its ranking rising to 108th in the world!

In 2011, Staples celebrated its 25th anniversary.

In October 2013, Staples acquired e-commerce software maker Runa.

In December 2013, Wayfair, the largest online furniture retailer in the United States, announced a partnership with Staples, the second largest online retailer in the United States, to provide furniture, decorations, household utensils and other products to Staples' online business.

In January 2014, Staples changed its logo and slogan.

On December 7, 2016, Staples announced that it would sell its European business (including business contracts, networks and retail offices in 16 European countries, with annual sales of 1.7 billion euros) to Cerro Rosso Asset Management and would focus on the North American market in the future.

In 2017, Staples was acquired by private equity firm Sycamore Partners for $10.25 per share, with a transaction value of approximately $6.9 billion. Staples stock closed up more than 8% that day.