HomeShop18 is an Indian online retailer. The company was founded on April 9, 2008 as India's first 24-hour home shopping TV channel, with a sales model similar to HSN or QVC in the United States. The high penetration rate of television in India allowed the company to gain a foothold in the Indian retail industry. The company then took advantage of the Internet boom and began to expand its business to various parts of India, and then launched www.homeshop18.com. Founded in 2008 Nature Indian retailer Website https://www.homeshop18.com/Company ProfileGS Home Shopping of Korea, the world's third largest home shopping company , holds a 15 % stake in HomeShop18, while Network 18 holds a 51 % stake in the company . The company has partnered with major brands such as Reebok, Nokia, LG , Motorola, Philips, Kaya and Godrej. In August 2011 , the company acquired CoinJoos.com , an online book, movie and music retailer , for an undisclosed sum. Basic SituationHomeShop18 TV channel was launched on April 9 , 2008. Currently, the TV network offers cable, satellite and some terrestrial channels in India. In early 2013 , the company launched Android and iOS applications. HomeShop18 was established on January 18 , 2011. Currently, the website includes 17 categories, covering : accessories, baby, books, cameras and camcorders, clothing, computers, electronics, shoes, gifts, flowers, health care, beauty, home products, home appliances, jewelry, mobile phones, office stationery, toys, watches. honorIn July 2013 , HomeShop18 was ranked as the fifth largest e-commerce portal in India by Comscore . References |
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