Klear (formerly Twtrland) is an influencer marketing tool for researching influencers on Twitter (it also supports YouTube, blogs, and Instagram). About Klear Klear can classify influencers into more than 50,000 categories (the more categories, the more accurate the target group), so users can accurately find influencers who are more suitable for their industry. Klear also displays an "engagement level" for each influencer and makes a simple evaluation. Users can also get the overall influence score of the influencer on Twitter and several other platforms. In addition, Klear allows users to see the "True REACH" of the influencer account. True Reach is a number determined by the Klear algorithm based on historical data associated with each platform. You can sign up for a free account to see how it works. But once you sign up, someone will contact you. Function 1. Find Instagram influencers Klear’s proprietary technology can accurately infer audience interests, geographic location, age group, gender, real reach, etc., to find Instagram influencers who can truly reach the target audience. 2. Track Instagram Stories and Authenticated Metrics Klear lets influencers track their stories. This allows users to automatically save stories that mention their campaigns and access first-party data such as click-through rate and fan views. 3. Research and analyze Instagram influencers Just because an Instagram influencer has a lot of followers doesn’t mean they are influential. Even if they are influential, it doesn’t mean they will influence your target audience. Klear’s Social Index uses advanced graph algorithms to differentiate between influencers and those who are likely to influence your target audience. 4. Manage and collaborate with influencers Klear manages all stages of influencer programs efficiently and easily, from onboarding to campaign tracking. Use Connect to gain real-time visibility into campaign progress, enhance collaboration with influencers, develop program guidelines, negotiate contracts, and complete payments. 5. Measure Instagram activity Measuring the effectiveness of your Instagram campaigns is a key element to scaling your influencer program. Klear provides analytics on how Instagram influencers contribute to your campaigns. With Klear tools, you can manage relationships, track their engagement, and measure their overall impact on your marketing efforts. price Klear offers a free plan, while paid plans start at $249/month. FAQ Q: Who is the Klear platform suitable for? A: Klear is for global brands and agencies who are looking for an industry-standard tool to build, scale, and measure their influencer programs. Q: What is unique about Klear? A: Klear is a technology company that provides users with the tools they need to run successful campaigns with social influencers. We are neither a marketplace nor an agency. Q: How do I know if Klear is right for me? A: Klear's experts are ready to answer questions, provide product demonstrations, and create custom plans to meet user needs. Q: Can users try Klear? A: Of course! |
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