What is Real.de? Real.de Review

What is Real.de? Real.de Review


Real.de, formerly known as Hitmeister, is the third largest e-commerce platform in Germany. It was founded in 2005 and operates 14 million products from more than 7,000 categories, including household goods, gardening supplies, fashion, accessories, outdoor products, and maternal and child products. In 2016, Hitmeister was acquired by supermarket group Real. Real.de is one of the largest multi-channel portals in Germany, with offices in Cologne, Düsseldorf, Darmstadt and Mönchengladbach. It is committed to a 100% simple, affordable, safe and personalized shopping and sales experience. It has rich experience in the retail industry and professional e-commerce technology. The real.de online website has more than 19 million monthly visits. There are also as many as 280 offline supermarket stores in Germany.

Platform Advantages


1. 19 million monthly visitors


real.de has 23 million flyers per week, 730,000 Facebook fans, more than 5,000 product categories, and 19 million visitors per month;


2. Comprehensive support for sellers


There is no contract period for sellers to join the platform, and the account can be terminated at any time. There are more than 40 docking platforms (csv, REST or API), free and unlimited product uploads, one-on-one customer service assistance, optimized settings to obtain sales opportunities, and reduce dependence on a few sales channels;


3. Real.de Points System


real.de has the largest points system, sellers can participate for free and regularly conduct online and offline activities to increase sales;


4. Create momentum through media channels


real.de has diversified media promotion channels, such as banner ads, radio, online and offline promotion, email, SEO, SEA, advertising, social media, news, etc.


Sellers' Notice


1. What are the requirements for joining the real.de platform?


1. European bank account


2. European or German return address


3. Chinese company business license (unified social credit code)


4. German tax number, tax certificate


2. What are the platform fees?


1. Monthly rent of 39.95 euros (the first month is free of charge);


2. Platform commission 6.5-12.5%;


3. Hot-selling categories


1. Consumer electronics


2. Furniture and garden


3. Furniture and life related


4. DIY Supplies


5. Sports


6. Fashion+


4. Funding method


The platform transfers the money to the merchant's platform account (visible in the backend), and the merchant then transfers the money to his own bank account. Orders with tracking numbers will be paid in two weeks, and orders without tracking numbers will be paid in three weeks.


5. Logistics requirements


There is no time limit requirement, merchants can set the logistics time limit by themselves, but the current platform requirement is to have a return address/warehouse in Europe or Germany.


6. System connection method


API


7. What categories of products are prohibited from sale on the platform?


1. Software


2. No trademark or infringement


3. Illegal, prohibited or politically sensitive


4. Others


8. What are the main ways to upload products?


1. Single upload


2. Bulk upload CSV


3. Upload to third-party ERP


9. How to handle returns on the platform?


Sellers must provide a return address. In Germany, every customer has the right to cancel an order and is allowed to send the product back to the merchant within 14 days. (For products below 40 euros, customers need to bear the return shipping costs within Germany)


10. Customer Service Requirements


Reply within two working days (48 hours)


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