Enforcement! Multiple categories of Amazon products will face sales ban!

Enforcement! Multiple categories of Amazon products will face sales ban!



Normal, once there is data abnormality, such as sales are falling, conversion rate is abnormal, flow is 0, etc., we need to deal with it in time. Regarding data analysis, we will mainly analyze store traffic data, sales data and advertising data. Through these data, we can observe whether today's sales have increased or decreased. If there is a problem, we can accurately know which link has the problem and make reasonable adjustments.

With the deepening development of global trade, cross-border e-commerce has become an important bridge connecting global consumers and goods. Against this background, major market players are increasingly strict in supervising the quality and safety of imported goods.


Recently, the U.S. Food and Drug Administration (FDA) implemented a new cosmetics regulation requiring all cosmetics exported to the United States to complete FDA registration before customs clearance and sales.


At the same time, Amazon announced that it will strictly enforce the compliance requirements of the EU Extended Producer Responsibility (EPR) Battery Law . If sellers fail to complete registration and submit relevant registration numbers, they will face the risk of product sales being suspended.


New US cosmetics regulations take effect, unregistered FDA will face sales ban

Recently, the news that "cosmetics exported to the United States must apply for FDA registration before customs clearance" has been widely circulated in the cross-border circle. Many sellers said that the B-end international station had issued a relevant notice last month, stating that cosmetics exported to the United States must be registered with the FDA in advance.


In addition, AliExpress also issued an announcement on strengthening the qualification control of cosmetics in the United States, stating that the platform plans to block non-compliant products starting July 1, 2024.



According to reports, the United States has implemented new cosmetic regulations since July 1, 2024, requiring all cosmetics exported to the United States to complete FDA registration before customs clearance and sales.


Unregistered cosmetics companies risk being banned from the U.S. market, facing legal liability, fines, and damage to their brand reputation.


New rules will come into effect soon Source: FutureForwarding



It is reported that the introduction of the new US cosmetics regulations stems from the revision of the Cosmetic Regulatory Modernization Act of 2022 (MoCRA). The categories of goods controlled by the new law include but are not limited to skin care products, lotions, perfumes, lipsticks, nail polishes, eye creams, face creams, shampoos, permanent hair dyes, toothpastes, deodorants and goods used as cosmetics, etc.


However, some companies that meet the exemption policy do not need to register with the FDA:


Image source: FDA


In order to comply with the new regulations, relevant companies need to prepare relevant materials including FDA application forms, product labels and packaging, ingredient lists and formulas, production processes and quality control documents , and submit them to the FDA in a timely manner.

Some of the new regulations require source: FDA


The new regulations also require cosmetic manufacturers/packers/distributors to report serious adverse events to the FDA within 15 days of learning of them, and to keep records related to adverse events for six years. At the same time, manufacturers or distributors should ensure that there is sufficient evidence for the safety of each cosmetic product and ingredient, and keep necessary safety evidence records.


>>> Cosmetics FDA Registration Process

① Provide product information : such as English labels, usage, product instructions, etc.

② Determine the registration type : Determine the registration type based on the consulting information, and provide detailed guidance on whether your company needs to register as an enterprise or list a product

③ Collect information : collect registration-related information, such as basic company information, product information, US agent contact information, FEI number, responsible person information, etc.

④ Information submission : Submit information to FDA for application

⑤ Complete registration : obtain FDA registration documents


Although Amazon has not yet issued a similar notice, the market predicts that if this policy is followed, the market structure of the beauty category may change.


The global beauty market has experienced a rebound growth after the epidemic, and the market size is expected to be close to US$400 billion by 2027, showing the huge potential of the cosmetics industry and the growing compliance requirements. Not to mention that it is a matter of course to comply with market regulations to sell goods, in terms of the huge gold-digging business opportunities, sellers must act in accordance with regulations and strive to gain a firm foothold as soon as possible.


Countdown 1 month! Amazon enforces EU battery law

EU EPR battery law compliance requirements are about to be implemented!


Earlier, Amazon issued a notice requiring that all eligible stand-alone batteries and products containing batteries sold to the EU must carry the CE mark and the corresponding EU responsible person before August 18, 2024. Note: If you sell products with the CE mark in the EU but do not have an EU responsible person, this is an illegal act and may result in product removal, store closure or fines.


Recently, Amazon announced that the new EU battery regulation on extended producer responsibility will take effect on August 18, 2025. All merchants producing independent batteries and products containing batteries must provide relevant EPR registration numbers before August 18, 2025, otherwise Amazon will stop selling related products.


Image source: Amazon


According to the new EU EPR battery law, batteries and products containing batteries must be CE marked:


1) Each battery must pass a conformity assessment to prove that the battery product complies with regulatory requirements;

2) You must obtain a Declaration of Conformity (DOC) for the battery. If it is a stand-alone battery, the battery will have its own declaration. If the battery is included in a product with CE marking, you can choose to amend the existing Declaration of Conformity to include the battery evaluation, or obtain a separate declaration for the battery;

3) The CE mark must be affixed to the battery, especially for products with lighting equipment.



Currently, Amazon has required sellers on the French site to provide the EPR battery law registration code. Xiao Ant predicts that in the future, EU countries such as Germany, Poland, Italy, Spain, and Sweden will also successively require sellers to provide the Extended Producer Responsibility Battery Law registration code.


This regulation will be fully effective soon, with one month left! EU environmental regulations will only become more and more stringent. If you don’t have a registration number, you won’t even have the chance to circulate freely!


As long as you sell batteries and products containing batteries, eligible sellers must complete CE certification and apply for EU certification. If it contains lithium batteries, you also need to register the battery law. Each EU country can implement the battery law through legislation, promulgation of administrative measures and other means according to its own situation. Therefore, each EU country has different battery laws, and sellers need to register separately!


In addition, the EU has also put forward strict requirements on the production and use of packaging materials. Almost all sellers will be involved in packaging law registration. Sellers should prepare in advance to avoid affecting the normal sales of products!

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