Normal, once there is data abnormality, such as sales are falling, conversion rate is abnormal, flow is 0, etc., we need to deal with it in time. Regarding data analysis, we will mainly analyze store traffic data, sales data and advertising data. Through these data, we can observe whether today's sales have increased or decreased. If there is a problem, we can accurately know which link has the problem and make reasonable adjustments. After Member Day, Amazon seems to have never stopped doing evil!
Recently, Amazon issued another notice, announcing that it will adjust the FBA refund claim policy! The relevant adjustments will be implemented in two phases, on October 23 and November 1, 2024 respectively. The core of this adjustment to the claims process is mainly the time limit for claims , which will have a relatively large impact on sellers. ⭐ Let’s sort out the key points: 1. Amazon starts automatic compensation Starting from November 1, 2024, Amazon will proactively compensate for inventory lost in Amazon FBA warehouses, and will proactively compensate for claims related to warehouse loss, damage, and buyer returns. This means that once it is confirmed that the goods are lost in the FBA warehouse, the seller no longer needs to submit invoices, PODs, packing lists and other documents. As long as Amazon confirms that the shipment is lost, it will proactively compensate. However, most sellers currently have reservations about this policy because of the root of the problem, which is how to define where the shipment was lost . If Amazon alone is left to decide whether to compensate or not, the sellers probably won’t feel reassured. If the seller is required to prove that the shipment was lost in the FBA warehouse, he or she will inevitably have to submit a POD receipt and other information. Therefore, the specific effect of this policy remains to be seen. 2. The statute of limitations for claims is shortened For lost or damaged inventory, if the seller does not receive automatic compensation, they will need to submit a claim manually. Starting October 23, Amazon will update the eligibility window policy. All manual claims must be submitted within the following deadlines: Claims for merchandise lost or damaged at a fulfillment center: Claims must be submitted within 60 days of the time the merchandise was reported lost or damaged.
Amazon Logistics Buyer Return Claims: FBA customer return claims can be submitted within 60 to 120 days after the buyer's return or exchange date, and cannot be submitted within 60 days. Submit a removal claim for merchandise lost in transit: You can submit a claim between 15 and 75 days after the shipment creation date, but no earlier than 15 days, to ensure the goods can be returned to you. All other removal claims: must be made within 60 days of the shipment being returned to the seller.
There is nothing much to say about proactive compensation, but the main thing is the time limit for manual claims, which has been greatly shortened after the new policy came out! ✅Let’s take a look at the comparison: The new claims policy greatly shortens the deadline for proactive claims, which means that if the seller initiates a claim with Amazon on October 23, he can only appeal for lost items and damage after the end of August. Sellers are advised to submit claims for the past 18 months before October 23. Sellers must check the relevant data in the "Compensation Quantity" section of the backend in a timely manner and submit claims as soon as possible. For other situations, such as overcharge of FBA fees due to miscalculation of shipping weight and dimensions, there is no update and claims can still be filed within 180 days by default. During normal updates, we have increased the frequency of going to the backend to check whether there are any products that can be claimed. You can check this place more often when you have nothing to do, so that products and shipments that Amazon has not actively claimed will not miss the claim period! Frequent policy changes and endless compliance requirements have posed greater challenges to Amazon sellers. Sellers need to adapt to changes quickly, remain vigilant at all times, and abide by platform rules and compliance requirements to ensure long-term and stable business development.
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