#Case Analysis# The invincible operation reappeared, and it has long been ranked No. 1 in the Health & Household category. It is as easy as taking something out of a bag to get the No. 1 in the category!!!

#Case Analysis# The invincible operation reappeared, and it has long been ranked No. 1 in the Health & Household category. It is as easy as taking something out of a bag to get the No. 1 in the category!!!



:




I have been paying attention to this seller for a long time (mainly because he is too conspicuous). I used software to look up his historical data (B08MTVDPWJ). His product has not been online for a long time, only about half a year. Before mid-March, it was mediocre, maintaining a ranking of tens of thousands in Health & Household. But after using the trick, it instantly soared to the top of the category! (The first time was March 14, the second time was April 1, and the third time was April 7. During this period, it was almost always at the top of the list every day)
Something must be wrong when things are out of the ordinary. With the title of Sherlock Holmes in the Amazon world, I conducted an in-depth investigation. After searching for key information on Google, I finally found the clue in a Facebook post. I was shocked when I saw it. This product is actually being given away for free... You read that right... It is being given away for free!!!
Attached link: https://www.facebook.com/search/posts/?q=w2rpf264
                      https://www.facebook.com/search/posts?q=iunt4qo5  






Can this seller afford to deliver tens of thousands of orders a day? And the products are priced at over $100. I decided to explore further and got the answer from the comments of buyers under the FB post and the feedback of the seller's store: no delivery/cancel the order! Or send a China Post small parcel (the kind with fake order number that arrives more than a month)
 
So how did this seller do it? I was full of doubts and tried to consult my seller friends around me, but they all expressed confusion. . .
1. We haven’t seen any negative reviews of his, so how does he avoid them?
2. We noticed that his delivery method was FBA. Was he using a small FBM account to follow the sales during this period?
3. The link has been available since the operation in mid-March. How did he avoid customer complaints and account suspension?
4. What is his real purpose in doing this? Is it to gain more exposure and traffic from Amazon by dominating the top categories for a long time?
Or is it just a short-term harvest of abandoned accounts?
5. Will his outrageous actions have any impact on our vast number of serious Chinese sellers?

Regarding this seller's outrageous operation, I have raised two levels of questioning from the technical level and the platform's business environment level. Welcome to discuss with us...



: Do it yourself, you spectators! ! ! !
 
 


I used 3 small accounts to follow the sale on fbm, 2 of them have died, and one small account is still alive and well to complete its unfinished business
 
The volume around 3.15 was all put on the fbm of the small account leeyu llc. For those of you who are watching the show, remember that the volume was all put on the link of the small account, locking the small account, completely avoiding the normal sales of the big account you see now; all the negative reviews are accumulated here
https://www.amazon.com/sp?_encoding=UTF8&seller=A16MFB4LYN66DL
 
All the volume around April 4th was accumulated on the fbm of the small account popap llc, and it was down in a few days; after 10 days or half a month, I checked the negative feedback, and it was estimated that there were about 300 negative reviews waiting to be posted;
https://www.amazon.com/sp?_encoding=UTF8&seller=A18IM5D8G5KYC0
 
The new trumpet very strongm is about to complete its unfinished business. If they see this reply, will it change the fate of this trumpet? ? ? ? ? ? Confused ING
https://www.amazon.com/sp%3F_e… MR0FA
  
I know you guys are lazy, so I once dedicated my listing here.
https://www.amazon.com/dp/B08MTVDPWJ?m=A18IM5D8G5KYC0   
Stop imagining
The FBA account is not selling very well; the sales volume is very small. This is also the reason why Damai does not do this; the risk and benefit are not proportional;
I don't make much money with 3 FBA accounts; ahhha the risk is huge  
Just give it a thumbs up!



: It is estimated that there are variants, and the small account FBM follows the variant. After the operation is completed, hide the variant first and then split the variant. In this way, the ranking is shared, and the negative reviews are transferred to the variant. The store feedback negative reviews remain on the small account. The variant can be created at any time, and the small account can be replaced at any time. Report it! Abuse of sales ranking!!!



: First state the conclusion, then answer the questions, and finally state your own opinion.
Conclusion: This is not a serious seller, but an extremely confident black technology player.
Question: 1. We didn’t see any negative reviews on him, how did he avoid them?
The negative reviews are in 2 places: 1. On the follow-up account, 2. On the variant listing
2. We noticed that his delivery method was FBA. Was he using a small FBM account to follow the sales during this period?
Yes
3. The link has been available since the operation in mid-March. How did he avoid customer complaints and account suspension?
1. It is likely that the account that copied the sale was banned. Usually, there are many of them. 2. Luck is an important part of strength
4. What is his real purpose for doing this? Is it to gain more exposure and traffic from Amazon by dominating the top category for a long time, or is it to harvest a wave of abandoned accounts in the short term?
It has two purposes: 1) It is free, whether it is on or off the site, it will have huge sales and a conversion rate far higher than its peers. The A9 algorithm will give it more exposure. The cost of 3 operations to bring this traffic is negligible, and there will be huge profits in the short term.
2) If Amazon doesn’t hold him accountable, the link can be used for a long time, and the profit will be greater
5. Will his outrageous actions have any impact on our vast number of serious Chinese sellers?
Yes, it has an impact on legitimate sellers all over the world. How can legitimate sellers' methods be better than his? Otherwise, how can it be called black technology?
Viewpoint: 1. The benefits brought by this method are popular with everyone (simple, high benefits), but the worst result may not be something everyone can bear (it is estimated that the cost of operating this product once is 300,000-400,000 yuan)
2. If you are not a veteran player in this field or have a lot of spare money, don’t try it. Just operate it honestly! ! !




<<:  How to maximize the effect of Amazon’s golden period of new product traffic?

>>:  How to obtain Amazon reviews at low cost and zero risk?

Recommend

FBA policies and fees updated! Will sellers get rich or go bankrupt?

FBA Updates Amazon sellers always have a subtle a...

What is Amazon Key? Amazon Key Review

On October 25, 2017, Amazon announced the official...

Billion-dollar sellers teach you how to choose an Amazon site

At the beginning of this article, let me make a b...

What is Kinja Deal? Kinja Deal Review

Kinja deal is the Deal section of GAWKER, the larg...

A cross-border person almost died suddenly. Are you still working overtime?

Recently, the topic of overwork and even sudden d...

Shopee bans a large number of accounts! How can sellers find a way out?

1. Shopee strikes hard, will environmental isolati...

What is Hehu Technology? Hehu Technology Review

Hehu Technology (Shenzhen Hehu Technology Co., Ltd...

Amazon Advertising Practice Sheet

This issue's useful information Amazon Adverti...