Fire prevention, theft prevention and follow-selling prevention! Easily save the sellers who are followed by others

Follow-selling is a common topic among Amazon sellers. It has been mentioned countless times! Many sellers say that they are on guard day and night, but the most difficult thing to prevent is follow-selling.

I believe that sellers on Amazon are aware that selling by following others is a bad behavior of stealing the success of others' labor without working for it. Not only that, selling by following others will also cause the seller's sales to drop, the golden shopping cart to be snatched away, and even attract bad reviews for no reason... This is why everyone hates selling by following others so much now!

Recently, many brand sellers have expressed that they are a bit overwhelmed. Let’s take a look at what the following sellers have to say.

First of all, Amazon itself advocates this behavior, because Amazon itself is a platform that focuses on products, not stores, and customers, not sellers. Amazon's purpose is to give customers the best service experience and better choices, so if different sellers share a detail page, it will give consumers more choices.

There are several general treatment methods:

1. Contact the followers and send them a warning email, informing them of the actions that will be taken if the products are not removed from the shelves. Some followers are actually lucky and think that they will not be discovered by the other party. Some will take the initiative to remove the products after receiving the warning email.

2. You can file a complaint with the platform . This method is time-consuming and energy-consuming, but the effect is not obvious. Some sellers will exploit loopholes in the platform. Of course, if the seller has registered the brand on the platform, the probability of success is relatively high.

3. Sending a lawyer's letter to persuade the copy-sellers to quit is more deterrent and the copy-sellers are more likely to give up.

If you want to completely avoid being copied or minimize the negative impact of being copied, there are two ways: one is to make the product barrier high enough , which requires sellers to invest a lot of money in product research and development. The other is to build your own brand to reduce the negative effects of being copied.

Of course, these methods are effective, but they are common practices, and many copycats know how to avoid them smoothly.