Uncover the current situation of online shopping returns in the United States! These products have the highest return rate!

Uncover the current situation of online shopping returns in the United States! These products have the highest return rate!

According to a survey of 2,000 American adults conducted by social shopping platform Slickdeals, 58% of respondents said they would like to avoid returns, 66% said the worst experience in online shopping is going through the returns process, and 67% said they hate returning purchased items.

The survey noted that 29% of respondents found online returns more difficult than offline returns, with concerns about having to pay for shipping (42%), the item being lost or not arriving at its destination (39%) and having to go to the post office (37%).

According to the survey, American consumers are most likely to return the following products due to dissatisfaction: phones (38%), clothing (38%), televisions (37%), computers (37%) and clothing accessories (31%).

Conversely, underwear (25%), groceries (25%), clothing accessories (24%), beverages (23%) and phones (22%) were ranked as the least return-worthy items.

Here are some other findings from the survey:

  • 56% of respondents said they would prefer to return items to the store where they purchased them rather than elsewhere
  • Most respondents said online return policies are too short, and their ideal return period is 30 days
  • 52% of respondents said they have changed their shopping habits and no longer need to deal with the return process
  • Consumers said the items least suitable to be returned to their original packaging were computers (35%), televisions (29%), home decor products (27%), headphones (27%) and furniture (26%).
  • 50% of respondents would rather give away their purchases (50%) than return them. 36% said they would keep them as a backup (36%), and 29% said they would resell them. If they had to return an item, 46% of respondents said they would prefer a cash back or a full refund.

According to a survey conducted by Pitney Bowes BOXpoll, each online return costs retailers approximately 21% of the order value, and some brands lose even more. As a result, 70% of retailers are actively trying to reduce return costs by addressing shipping or handling costs.


Editor ✎ Nicole/

Disclaimer: This article is copyrighted and may not be reproduced without permission.

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