Newegg launches FantasTech promotion! Grab the Prime Day traffic!

It is learned that Amazon Prime Day 2023 will be held on July 12-13. Another US e-commerce giant, Newegg, also announced recently that it will join this summer promotion war.

According to foreign media reports, Newegg will hold the ninth "FantasTech" promotion from July 10 to 14, and will open the pre-sale channel from July 5 to 9. Newegg's FantasTech will last longer and overlap with Prime Day.

Newegg said that during the event, it will provide customers with exclusive deals on technology product categories, including desktop computer systems, laptops and computer hardware, smart home devices, drones, electric bicycles, vacuum cleaners, etc. During the pre-sale period, it will provide deals on different product categories every day.

The company also announced a price protection program. If a customer purchases a qualifying promotional product with a Fantastech Price Protection badge from Newegg during the pre-sale period, and the product is available at a lower price before July 14, 2023, Newegg will automatically refund the difference to the customer's original payment method by July 25, 2023, with an email confirmation.

“During the FantasTech Sale, customers will see amazing deals on tech products on Newegg,” said Kelly Ip, senior category marketing manager at Newegg. “Our FantasTech price protection allows customers to shop with confidence.”

According to Adobe Digital Economy Index data, total online sales of US retailers during Prime Day 2022 reached $11.9 billion, a record high. Surveys from multiple research institutions show that consumers will spend the same or even more money during Prime Day this year than last year.

Currently, retail giants such as Walmart and Target have announced large-scale promotions similar to Prime Day to compete with Amazon and grab more traffic. Other retailers will surely follow Newegg's footsteps and launch similar promotions of their own.

Editor ✎ Nicole/

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