The simple ideas are summarized as follows: ①High advertising + large coupons + medium to high product prices Applicable seller types: large sellers and medium-large sellers Applicable products: Weekday products with large market share; seasonal products; products with a customer unit price higher than $30 ②External volume + 7-day flash sale Applicable seller types: large sellers and medium-large sellers Applicable products: New products with a promotion period of 30-60 days and a customer unit price higher than US$30 ③Off-site influencers + high prices + advertising Applicable seller types: All sellers Applicable products: niche, novel, and differentiated products, such as gifts ④Low price spiral + advertising Applicable seller type:Big seller Applicable products: large market share, average order value less than $30 ⑤ Brush up the ad space + medium price Applicable seller types: All sellers Applicable products: Keyword monopoly is not high, and the major keywords are mainly concentrated in a few 3-5 words ⑥ Merge/share/bundle variants get reviews + advertising + medium price Applicable seller types: All sellers Applicable products: products with multiple sub-products, iterative updates, or products sold on multiple sites ⑦Private domain volume brush keyword comments + medium to high prices + advertising Applicable seller type:Big seller Applicable products: products with private domain traffic, stable and low risk of fake orders ⑧ Closed loop of old product traffic and new product traffic + advertising Applicable seller types: All sellers Applicable products: vertical product lines, iterative or complementary product types Layout New Model, bundle, SD product advertising, SP product advertising, A+ story, A+ related sections |
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