Multiple accounts are no longer linked?! Amazon updates its policy

Multiple accounts are no longer linked?! Amazon updates its policy



Amazon has many strange policies that are difficult for us domestic e-commerce people to understand, and the prohibition of multiple account operations is one of them. In order to crack down on multiple accounts, Amazon has used water and electricity bills for the second review, video verification, and even the recently developed postcard verification.


But just today, Amazon actually made a new statement about this strict defense! The news section of the seller backend updated such an announcement, saying that it will implement a new version of the sales policy and seller code of conduct on June 15, which will allow sellers to have multiple accounts in a few limited circumstances.


Does this really mean that Amazon has relaxed its multiple account policy?


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Current Multiple Account Policy


There is no such news in the backend of the US site at present. Amazon should have only updated this announcement on the European site. The multi-account policy of the US site has not changed at present.

The original multi-account policy already stated that sellers would only be allowed to operate multiple accounts in extremely rare circumstances, and the European site was also implementing the above version of the policy before this.


The announcement did not directly explain what changes have taken place to the multiple account policy, but only said that the policy will be updated and detailed several situations where multiple accounts can be operated. Given that these changes will take effect on June 15, there may be further explanations later, or it is possible that the specific content will be released directly when the new version takes effect on the 15th.


In short, although the content is still unclear, it is certain that this change will not be just adding some explanations. Whether it is tightening or relaxing the multi-account policy, it is a very important change , and it may also be implemented in the United States later. It is recommended that everyone keep an eye on this matter.


The current situation of the multiple account policy is still unclear. Recently, there is also some bad news about accounts - Amazon is running out of investment quotas this year.


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Will this year's investment promotion end early?


In addition to the fact that the downloading process has become particularly slow recently, there is now a screenshot spreading rapidly, which notifies the deadline for Amazon's investment promotion in 2020.

However, this picture is rather crude, and it is obviously a random screenshot of the seller's backend. According to past experience, the end time of Amazon's investment promotion is usually around August. If there are many places left, it may be delayed.


Although this picture is fake, the number of recruitment quotas this year is indeed very tight. Last month, there was news from the recruitment manager that 2,000 accounts could be placed in Shenzhen in one day, and now the account managers are unable to fill up the quotas.

Therefore, sellers who are still hesitating need to make a decision quickly. If they miss the window for investment promotion, they can only register themselves. Sellers who want to apply for a new store on the same site should also pay attention to Amazon's association judgment. It is better to be cautious now that the new policy has not been announced.



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