What is Amazon Store? Amazon Store Review

Amazon Store is a feature that Amazon sellers can set up themselves. It can be a one-page or multi-page customized page to showcase the seller’s brand spirit and values, and also provide a selection of brand series products!

How to Set Up an Amazon Store

1. Log in to Seller Central > [STOREFRONT] > [Manage Stores]

2. If you are a seller with a brand record, you will see your brand name and a "Create Store" button next to it. If you do not have a brand record, you will see a button asking you to register your brand.

After clicking the "Create Store" button, you can start setting up your brand homepage. First, add your brand logo, then select a page template.

Marquee: This design is suitable as a brand or sub-brand entry page

Highlight: Display the main hot-selling products and their related content

Product Grid: Display a large number of products

Blank: Design your own custom layout

After selecting a template, you can edit your brand page on the Amazon backend editing page (Amazon Store builder).

Page Manager: Used to add, select, move or delete pages in Amazon Store

PReview Window: Provides a preview of the page. You can select a block and edit the content in the Tile Manager on the right.

Tile Manager: Used to add, modify, move or delete tiles in the Amazon Store page. Tiles can contain products, text information, videos and pictures.

Status Bar: The status bar provides the status of the Amazon Store page (such as not submitted, in progress, approved, or failed). Any errors during editing will also be reminded in this section.

After previewing and confirming that there are no problems, click the "Submit for publishing" button to submit. It may take several days from review to approval, and you cannot change your draft during the review period.

To avoid review failure, you can refer to Amazon's official detailed specification manual Amazon Stores Creative Guidelines.

For more detailed setting procedures, please refer to Amazon's official operation manual Amazon Stores User Guide.

If you don’t know how to format or need inspiration, you can refer to Amazon’s official example Amazon BASICs.

How to find the brand page? You can follow this product operation

You can reach the best-selling product page