Another hot-selling product faces a reshuffle! Amazon suddenly banned sales, a large number of listings were deleted, and faced permanent suspension!

There has never been a shortage of hot-selling products in the cross-border e-commerce circle, but as one rises, another falls. Sellers entering the market either make huge profits or suffer heavy losses. Now another hot-selling product is facing a reshuffle.

During the months-long epidemic, various epidemic prevention materials have become hot-selling items, including disinfectant wipes. According to Marketplace Pulse data, in March, related search keywords such as Clorox wipes and disinfectant wipes almost remained in the top ten, not to mention sales and product prices. However, recently, disinfectant wipes products may face clearance.

A seller of disinfectant wipes received the following notification: Your Amazon seller account has been permanently deactivated and your listing has been deleted from our website:

The notice states that the product has been identified as an unregistered pesticide or a product with insecticide claims that is not registered. Amazon policy requires that pesticide products listed on Amazon must be registered with the U.S. Environmental Protection Agency (EPA) or qualify for an exemption from registration. To be considered for reinstatement, please provide the pesticide product’s EPA registration number or evidence of an exemption from registration…

Among them, the word "pesticide" confused the sellers. The seriousness of the matter is self-evident. There are more than three or two sellers who have received such emails. Undoubtedly, this wave of permanent account suspension will involve many wet wipes product sellers.

Coincidentally, the sales of blood oximeters were also crazy at one time. In early May, there was a massive sweep of blood oximeters on the platform, which also affected innocent people, and many BSRs in the clothing category became dogs. According to informed sellers, this was also a replay of the pesticide incident. When it comes to "pesticides", many sellers are still scared.

What’s even more frightening is that in November last year, a large number of Amazon sellers’ products were judged as pesticides for no reason, and their listings were directly removed from the shelves. It turned out that it was an unscrupulous service provider who was playing a prank. The service provider modified the keywords of the sellers’ products and added pesticide-related words such as insecticide, anti-virus, and anti-mildew. After the modification, it directly triggered the review of sensitive words, causing the sellers’ listings to be removed from the shelves.

In recent days, sellers have not had a romantic 520. Their product listings have been deleted inexplicably without any infringement or other illegal operations .

On the forum, many sellers said that the same situation occurred, and one seller even had all 7 listings deleted .

There is no infringement, why did my brother-in-law suddenly delete the listing?

To this end, some sellers sent multiple cases to customer service and received the following responses:

The customer service replied that it was because the brand name attribute was prohibited from being displayed , but the seller said that the brand name item was filled in, and the seller also followed the customer service’s reply, but the listing was still deleted .

At the same time, many other products of the same category of this seller were also deleted, but his products did not pose any infringement risk and did not violate any regulations, which gave him a headache.

The customer service replied that they were still investigating and repairing the problem, but did not specify the cause.

However, several sellers speculated that the listings deleted today should be those whose detail pages contained the word FDA .

The last time Amazon deleted sellers’ listings on a large scale was because the word “ 3m ” was contained in the product description . The reason Amazon gave at the time was that “ 3m ” was a brand name.

In response to this situation, some sellers said that it is enough to delete all the words containing FDA in the BP copy, and then update it once using the template.

Some sellers said that they updated all the items using the template, then switched to FBA, and waited for more than ten minutes. It turned out that the SKU did not need to be deleted, otherwise it would take 24 hours to re-list. But the rankings were gone!

However, the disadvantage of this method is that reviews cannot be shared , which affects product rankings.

Some sellers also said that even if this method is used, the listing may not be restored. Some sellers said that none of their listings have been restored so far using this method.

Therefore, if the product has particularly good sales and the seller is anxious to restore the listing, he can try this method , just in case it succeeds.

In addition to deleting listings, sellers on the German site suffered Amazon’s most severe punishment - account suspension .

According to foreign media reports, more than 2,000 sellers on Amazon Germany were banned for price gouging . But this time, it was not the sellers' fault.

Amazon has received many complaints about this problem, and it has admitted that it was a loophole in the algorithm . A spokesperson said that the technical problem has now been resolved.

Although the issue seems to have been resolved, the blocked accounts have not been unblocked . A seller from Bavaria complained that his trading account had been blocked for several weeks.

Sellers should be alert to the mid-year wave of account suspensions, as listings are removed for no reason and accounts are blocked at any time! Only by persisting can you usher in the dawn of explosive sales!

(Source: SellerGrowth )