Potential hot seller! This kind of product has a high price and 0 reviews, but it still ranks in the top 100?

Potential hot seller! This kind of product has a high price and 0 reviews, but it still ranks in the top 100?

Since the outbreak of the epidemic this year, the demand for Amazon's home office products has surged, and some companies are considering making remote work permanent. In this article today, we will take a closer look at the brands and products on the Best Seller list of the "Home Office Furniture" category on Amazon this year.


The top four brands on the list are:


1. Fininno


Fininno has been the champion of the category so far, with as many as 90 products in the top 100 and staying on the list longer than other brands. One potential reason may be that the brand's average selling price is $57, while the average selling price of the top 100 in the category is $128. Obviously, consumers prefer products with greater functionality and simplicity.


2. BestOffice


According to Google Trends, consumer interest in “office chairs” has been growing. BestOffice has 37 products (mostly chairs) in the Amazon Top 100, with an average selling price of $87.


3. AmazonBasics


AmazonBasics has 38 products in the top 100 of the “Home Office Furniture” category. Brands with larger catalogs have more SKUs and are therefore more likely to be in the top 100. In another metric based on “brand presence by product listing,” BestOffice outperforms AmazonBasics.


4. SHW


Despite SHW’s high average selling price of $189, it still has 24 products in the top 100 list, which shows that SHW has a high reputation in terms of brand compared to other products with low prices.


Next, let’s take a look at the best-selling products in the home office category.


1. Ergonomic Office Chair by BestOffice


Since January, the product’s best sales rank was 4 and its lowest was 63.


Price: $42.99

Reviews: 5,016

Star rating: 4.3/5


2. L-Shaped Corner Desk from Green Forest.


The best sales ranking since January was 2 and the worst was 88.


Price: $129.99

Reviews: 7,185

Star rating: 4.3/5

3. Furmax's lumbar support table.

Since January, the highest sales rank is 1 and the lowest is 61.

Price: $49.99

Reviews: 11,870

Star rating: 4.0/5


4. Amazon Basic office chair.


The best sales rank since January was 2 and the lowest was 78.


Price: $92.60

Reviews: 10,827

Star rating: 4.2/5


Overall, three of the four best-selling products in the category are chairs.


In addition to the brands mentioned above, there are also some "rising stars" in the top 100 Best Sellers in the home office furniture category that have performed well. The following are the top four "new star" products.


1. AuAg Small Computer Home Office Desk.


AuAg is known for its quality gaming desks. During the outbreak, AuAg developed a small desk for people working from home, and it worked very well. The desk was first launched in May this year and now has 500 reviews and a rating of 4.6 stars, which may be due to its price of $79.99.


2. Furinno Compact Computer Desk.


This is another small desk on the list. This type of desk is popular among the urban people living in apartments with limited space.


3. Furinno Minimalist Frame Computer Desk.


Another Furinno desk! As of late August, this listing had only 3 reviews and a low 3.3 stars. However, it ranked #4 in the top 100 for three consecutive days in September.


4. Yasoon computer desk for home office.


This home office desk first appeared on Amazon on September 11. Despite only having 2 reviews at the moment, it still ranks in the top 100.


(Source: Cross-border Cloud Classroom)


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