Large-scale store closures! Overseas sellers also suffered! This time, the reason was...

Black Friday has officially begun. I thought I would see a huge surge in sales, but a large number of Amazon sellers had their accounts blocked.

Recently, many sellers have reported that their accounts with small sales were closed for no reason.

It can also be seen from the seller’s chat screenshots that the seller’s Canadian site was closed because the sales volume did not meet the target .

The account will be blocked even if there is no sales? What kind of operation is this...

It is said that this is internal information revealed by an Amazon account manager. Since January, Amazon has secretly implemented it in many accounts with low sales. Those that fail to meet the standards will be blocked, and many small accounts have died as a result.

It is not yet known whether the US site will do the same, but don’t create a small account and waste data. If you open one but don’t increase sales, it may eventually be shut down.

If there is no sales, the account will be blocked. What is unexpected is that the account will also be blocked if the sales are too fast.

Recently, when sellers were preparing for the Black Friday sales boom, many of their stores were directly closed down by the brother-in-law. According to one seller, he received a ban email from Amazon:

From the email, we can see that the reason for the store being closed is that the sales volume is different from the buyer’s feedback or the current sales history records , which is often referred to as a sales surge .

Seeing this, the editor can't help but wonder how "dramatic" the sales surge is. Did it surge from a few orders to thousands of orders?

However, this is not the case. According to the seller:

It is reported that the seller’s first account appeal has not been successful so this time he found a professional appeal service provider whom he particularly trusted and had rich experience. However, to his surprise, this appeal boss had no intention of accepting his order at all.

It is understood that this seller has hundreds of thousands of yuan in his two accounts. If the appeal does not get back the money, he will really lose a lot...

To this end, a seller who encountered this kind of store closure when selling epidemic prevention products at the beginning of the year and successfully appealed after a month offered advice:

There are also sellers who did not contact the service provider and filed a complaint themselves, which took about 15 days.

Therefore, when sellers encounter this situation, they should first submit the information to appeal themselves. If that doesn’t work, they can try to find a reliable service provider .

It is worth noting that sales surges usually occur only for sellers who ship their own goods. FBA sellers rarely encounter this problem because their orders are all shipped by Amazon, and they don’t have to worry about fraud or false shipments. Therefore, these sellers can rest assured.

It is reported that recently, thousands of Amazon sellers have spoken out on social media, saying that Amazon is "unreasonably suppressing" third-party sellers and their accounts have been suspended for no reason.

At present, it is not clear why these accounts were suspended, but it may be related to insufficient sales .

The account was blocked if the delivery limit was exceeded, the store was closed if the sales volume was not enough, and the store was also closed if the sales volume increased sharply. This time even overseas sellers were not spared. It seems that my brother-in-law has fully started the money-making mode, and countless small sellers are struggling.