What is the Amazon Seller Central App Store? Review of the Amazon Seller Central App Store

Basic Introduction

Amazon has launched a new app store, the Marketplace Appstore, which is designed to help sellers manage their lists and orders. It will cover Amazon's web services and applications developed by third-party developers screened by the company. There are currently about 2 million sellers on Amazon, including more than 1 million small and medium-sized businesses in the United States.

In this AppStore, sellers can find some automated solutions to help manage their sales and promote business growth. Some of these applications are from Amazon and some are provided by third-party developers.

Function

Listing: Contains some listing management tools, translation tools, follow-up selling tools, and tools for troubleshooting listing problems according to Amazon rules.

Automatic pricing: Use automated pricing to keep sellers' products competitive. Sellers can formulate price adjustment rules based on their own sales strategies, enter the corresponding app, and then use the app to adjust product prices according to the rules.

Inventory and order management: Automated order management is achieved through software, and the seller’s inventory data is automatically synchronized.

Distribution solution: The system realizes automated freight payment, automatic label printing, and connection with logistics service providers to realize partial automation of transportation and distribution.

Advertising optimization: These tools can help sellers optimize advertising budgets and strategies, increase product exposure, and help achieve sales growth.

Promotions: These tools help you increase product exposure and grow your business by creating targeted and eye-catching promotions.

Product research: This type of tool predicts future products and makes product development decisions based on indicators such as customer demand and data collection from multiple sources. It helps sellers find products that meet customer needs.

Evaluation tools: Use this type of software to obtain VP product evaluations and store evaluations, improve seller store ratings, and provide potential customers with valuable and reference-worthy product analysis reviews.

Email processing: Help sellers respond to specific buyers’ questions in a timely manner, increase response rates, and improve customer service levels.

Data analysis: This type of software helps sellers analyze their costs and profits to guide them in making business decisions that are more conducive to business development.

Accounting and taxation: This type of software helps sellers achieve tax compliance, facilitates tax payments, and tracks sellers’ sales accounts and tax data to help sellers achieve tax compliance.

E-commerce solution interaction: This type of software integrates the seller’s independent e-commerce site with the Amazon site for data connection, allowing sellers to quickly upload products, improve order management, and synchronize sellers’ multi-channel warehousing data.

Comprehensive solutions: This type of software integrates all data from all aspects of the seller's business management and provides sellers with integrated services throughout the entire sales cycle.

References

• 1. Amazon will launch a dedicated app store Marketplace Appstore: Sohu [cited on 2018-05-22T16:00:00.000Z]