Amazon warehouses continue to be seriously overstocked! Starting from June 27, self-delivery products will usher in changes!

At the same time, later this month, Amazon will launch a new feature for FBA sellers, which is expected to improve conversions and boost sales.

Since June, many sellers have reported problems with warehouse overflow on the Amazon platform, mainly manifested in a slowdown in the speed of product listing and delayed warehousing time, and some sellers are facing the dilemma of out-of-stock.

According to notices released by some freight forwarders, all recent cancellations of LAS1 warehouses will be postponed until mid-July:

In addition, it is not just LAS1 that has experienced warehouse overflows. It is reported that multiple Amazon warehouses have been overwhelmed. Long queues have formed in front of some popular warehouses, and the delivery and shelving of goods have been slow.

Warehouses that have been liquidated in the United States include :

There are more than ten warehouses including GYR2, GYR3, LGB8, VGT2, SBD1, SBD2, SMF3, SMF6, FTW1, MDW2, FTN1, IAH3, IND9 , etc. These warehouses with overloaded warehouses will postpone contracts and refuse to accept goods, and the rejection rate of some warehouses is very high, and there are many cases of contract changes.

In addition to the warehouse explosions mentioned above, CLT2, RDU2, ORF2, ABE8, SWF2 and TEB9 warehouses also frequently postponed and cancelled appointments , which seriously affected the delivery time.

It is worth mentioning that the LGB8 Amazon warehouse was particularly badly hit . Due to the impact of Amazon Prime Day, the warehouse was overwhelmed, and the earliest one was about 6/22 . It was reported that the queue of trucks in front of the warehouse was three blocks long, and it was still uncertain whether it could successfully receive and unload the goods.

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During this period, Amazon will transfer the goods sent to the LGB8 warehouse to the LAX9 warehouse. Since this is an internal warehouse transfer of Amazon, the customer will not be warned in the background.

It is the peak season for stocking up. Faced with the current situation of Amazon warehouses, sellers should pay close attention to market trends, adjust delivery plans in a timely manner , ship in advance, and consider cooperating with third-party overseas warehouses to avoid potential delay risks.

Recently, Amazon announced to FBA sellers that it is expanding its "Subscribe and Save" program to sellers' self-delivered products! The "Subscribe and Save" program will provide discounts on frequently used products if buyers commit to regular purchases through the program.

Amazon said the feature can help sellers increase conversion rates, drive repeat purchases and grow their brands .

The new feature officially took effect on June 27. After it takes effect, Amazon will automatically add the default discount set in the seller's "Subscribe and Save" settings to all eligible replenishable products.

✅To set a default registration discount, Amazon provides detailed instructions:

Sellers can go to the backstage "Growth" page, select "Explore Plan", and click the "Learn More" option of "Subscribe and Save" under the "Increase Conversion" section to make detailed settings and adjustments.

✅For sellers who want to participate in this program, please follow the steps below:

1. Log in to Amazon Seller Central: Go to Seller Central and find the option for the Subscribe & Save plan.

2. Set up products: Select the products you want to participate in the program, set the subscription cycle and discount.

3. Optimize product pages: Make sure the product page information is complete and highlight the benefits of the "Subscribe and Save" program to attract buyers to order.

Sellers can also: opt out of automatic enrollment; update discount funds for each product after the new feature goes into effect on June 27; and check the performance dashboard.

✅The impact of new features on sellers

• Increase sales opportunities : Sellers can attract more long-term customers and increase product sales through this program.

  
  

• Improve customer loyalty : The regular ordering model helps to cultivate customers' purchasing habits and improve customer loyalty.

  
  

• Inventory management optimization : Sellers can better predict sales, optimize inventory management, and reduce the risk of inventory backlog.

⭕ Note:

Amazon fully considers the sellers’ independent wishes: Amazon automatically adds eligible self-delivered products to the discount! If sellers do not want to join, they need to opt out of automatic registration in advance, which will not affect their currently registered FBA subscriptions and saved products.

As the market environment continues to change, Amazon is also actively adjusting its strategies to cope with market challenges. Sellers need to keep up with the platform and adjust their business strategies in a timely manner to ensure they remain invincible in the fierce market competition.