It’s getting harder and harder to register a new Amazon account. That’s why!

Amazon's 2025 investment promotion has begun. Based on past experience, it is very easy to register an account at this time, but recently sellers have generally reported that it is easier to get suspended when registering an Amazon account than in previous years. There are often situations where the account is scanned or rejected for a second review, or even rejected at the first review, which makes people feel very tired.

According to the official Amazon investment manager, Amazon has not stopped attracting investment:

1. The platform is not short of sellers, but only short of high-quality sellers at the source of the supply chain or corporate buyers.

2. The platform is not short of products, but only short of original designs, preferably good products with patents.

3. Now the platform controls new accounts from the source and strictly examines the information submitted by sellers.

Some sellers were rejected the first time, but they changed their email addresses and registered again successfully. Most of these sellers had unclear information. After being rejected, they contacted the merchant and downloaded the link again and registered successfully.

Here I would like to share with you some experience and methods for registering an Amazon account in 2024. I hope it can help you increase the chances of successful account registration and reduce the chances of being scanned.

It is not recommended to register a seller account directly on the Amazon official website. Otherwise, if your account is blocked, you may have no place to ask the reason.

It is best to contact Amazon's investment manager to apply for an official registration link. First, it increases the chances of your account being approved. Second, if the registration fails, you can ask the manager to verify the reason. You can search for the investment manager's information online, but beware of scammers.

Most of the sellers with no problems with their profiles failed the registration identity review step. Recently, Amazon’s registration identity review mechanism has been changed to face shooting and face video recording, with one choice.

1. Both of the above methods have been successful, so it’s hard to say. The video verification time is from 9:00 am to 5:45 pm, Monday to Friday, and you can choose according to the legal person’s schedule.

2. It is recommended to switch to mobile phone shooting or use a high-definition camera , because the pixels of the external camera of the laptop or computer are not high and cannot focus accurately. The system can directly recognize it and report an error.

3. If you use a mobile phone to shoot video for verification , Apple can download the Amazon seller app, and Android can open the Amazon seller's official website in the phone's built-in browser. If the Apple phone loads abnormally, you can also use the browser to open it.

Note: The phone will remind you to call up the phone's camera. Select "Allow". Then follow the prompts to take photos of the business license, front and back of the ID card, etc. The text must be clearly visible so that the system has a high chance of successful recognition. After passing, Amazon will ask you to take a photo of the legal person's face. The legal person will follow the prompts and turn his head to pass the verification.

4. If you choose to shoot a video or take a photo but it is not approved, there is still a chance that it will trigger a manual real-time video review , which will be more difficult than directly selecting a manual video at the time, and you will be asked some questions.

Question reference:

Why Amazon?

What is the name of your company and why did you choose that name?

It’s mainly about the details of the information, which have reached a high probability of successfully registering a new Amazon account.

1. Registration details are very important , such as the spelling of pinyin, whether there are any mistakes, credit card, debit card, etc. (ps: in the past, if you made a mistake, it would pop up for modification, but now it will basically be suspended directly)

2. It is very important to take photos of your ID card and business license . They must be high-definition, without any missing corners, and all corners must be complete. Tips: It is recommended to place the business license and ID card on a light-colored background, leaving a gap of about 1 cm between the four sides and the background, so that the text can be clearly seen when zoomed in.

3. Registered IP : At present, the success rate of cloud server IP is slightly lower, and the success rate of residential IP is higher. If you don't want to pull broadband, you can choose to register with the static residential IP of Zi Niao Browser. You can also choose to use mobile hotspots, etc.

4. Credit card : Currently, the success rate of virtual cards is very low, while the success rate of virtual cards and physical cards that have not been worn out is significantly higher.

1. Do not change the network environment or computer frequently. If you have to change the environment, it is recommended to keep it for 1-3 months before changing it.

2. It is recommended to bind all payment accounts of all sites.

3. List and sell products as soon as possible to keep the account active. If the account has not been listed for three months, you may need to reactivate it when you use it again. If the account is inactive for a long time, it will be easy for Amazon to scan it. If the sales volume increases significantly, it may also be scanned by Amazon.

at last:

For sellers who have not been approved, it is recommended that they do not change the information except for the business ID card. Instead, they should open a case and express that the information is absolutely true, that this is the first time they know about the Amazon platform, that they want to sell good products through the Amazon platform, and that they cherish this opportunity very much. They should request video verification again and then attach their business license, ID card, and credit card.

Or change your email address and continue to register. If it still fails, just open a case...

If it still doesn’t work, just keep repeating the cycle at intervals until you receive an email notification from Amazon Video Certification… Good luck!