Come and see, Amazon's flash sale policy has changed!!!

Recently, many seller friends have reported that there are problems with the flash sales they applied for, and they have been banned from display by Amazon for no reason.

In Amazon’s previous flash sale policy, the price of the flash sale itself was not included in the lowest price, so sellers could continue to bid for flash sales at the same price.

But the new policy is to include the flash sale price in the minimum price. If you have another flash sale within 30 days, it must be 2.5% or 5% lower than the previous flash sale price.

This new policy of flash sales has taken place in Europe, and sellers are complaining. The European site needs to pay taxes, and the profit is not much. Now that this policy has been released, it is no longer feasible to rely on flash sales for promotion. The biggest worry is whether this policy will be extended to other sites. Because Amazon's policies are basically implemented globally, if the US site updates this policy, it will have a greater impact.