1: First, let us understand the reasons why the listing was removed from the shelves and the inventory was sealed?
1: Product changes, listing updates delayed This situation often occurs when new and old listings are mixed. If a product is discontinued or upgraded for some reason, but the listing update is delayed, there may be a situation where the listing is inconsistent with the actual product. If there is feedback from customers, the listing will be removed due to complaints. This situation can be resolved through appeals. But if you are unlucky, it is also common for the listing to be blocked. 2. Illegal merging of variant shared reviews This type of operation is a typical serious violation of Amazon’s policies. Once Amazon detects it, it will issue a red flag warning and forcibly remove the listing. 3. Category review, dangerous goods review, etc. In this case, there is no problem with the seller's product itself, but the product category uploaded by the seller needs to be reviewed by Amazon, so the listing and product inventory will be temporarily blocked for review. For example, beauty products, some children's products, etc., but most of the time, the most fearful thing is that the listing can be successfully uploaded, and can also be successfully transferred to FBA delivery, and FBA shipments can be created, but when Amazon signs for it and prepares to put it on the shelf, it is told that it needs category review before it can be sold. In this case, sellers do not need to worry, just wait for the review to pass, and it will return to normal. Of course, the review cycle may be longer, and if it doesn't work, ask the service provider for help. 4: Violation of Amazon product sales policy Intellectual property infringement, selling second-hand products as new ones, product safety issues, violations of restricted product policies, etc. Once such problems occur, it may not only be a matter of removing the listing and sealing the inventory. Even the account security will be implicated. Of course, it is also possible that the Amazon warehouse re-labels the products returned by customers and sells them as new products. In this case, both a complaint and a claim are required. Listing infringement has been a hot topic in the past two years. The scope of infringement has also expanded from trademark infringement, appearance infringement to text infringement, image infringement and other aspects. Of course, there are also issues such as word infringement. For example, unicorn is an infringing word. 2: Corresponding solutions Amazon will send an email with a bright red flag warning when removing a listing, but there are also cases where the listing is removed without reason. Even if the email notification is the key to solving the problem. 1. Read the email carefully and reply to it seriously and rigorously When we receive an official email from Amazon, don’t panic. Instead, read the content of the email carefully to find out the reason why the listing was removed. The email often informs us of the reason for the operation. All we need to do is to expand on the email, write a POA if necessary, and sincerely admit our mistakes if necessary. Unless Amazon states that this email does not require a reply, we need to reply seriously and rigorously. Amazon backend has reminders and warnings about bad inventory, which should be paid attention to in daily operations. If it is Amazon's responsibility, apply for compensation, and if it is not the official responsibility and cannot be sold, discard it in time. Before the product returned by the customer is resold, you can apply for Amazon to conduct an inventory check to prevent subsequent disputes and deal with them in time. 3. Daily self-examination and review The copywriting of the listing, the use of pictures, and the wording of keywords all need to be self-checked and reviewed on a daily basis. If there is any infringement, adjustments should be made in a timely manner. Also, try not to borrow or adopt other people’s things. The copycat approach does not apply to Amazon. At the same time, when products are updated or new and old listings are used together, it is important to follow up in a timely manner to avoid problems where the listing is inconsistent with the product. As an Amazon worker, who dares to say that writing a good POA is not a necessary skill? Listings are removed from the shelves, accounts are warned, and product inventory is blocked. These all require us to use our own gatekeeping skills, write a good POA, and impress Amazon, so that we can continue to sell! If a problem that cannot be solved really arises, seeking help from the service provider is also a solution. Of course, I also hope that everyone has a smooth life and orders thousands of orders every day! END |
