Amazon's Fall Prime Sale is set!!

Amazon's Fall Prime Sale is set!!

Good news!!! Good news!!!


Amazon's autumn Prime Day sale will be held on October 10-11. Prime members in 19 countries will participate in the membership sale during these two days!


19 countries: Australia, Austria, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Netherlands, Poland, Portugal, Singapore, Spain, Sweden, United States and United Kingdom.



During the entire event, new product promotions will appear every five minutes, again based on the user's previous purchase history, browsing history, and shopping cart list, to help Prime members find promotional offers that interest them.


That is to say, during the entire event, as long as the products participate in the Prime membership promotion, they can obtain dynamic traffic from the platform. Recently, everyone’s order performance is not very good. It should be the silence before dawn. After all, before each promotion, sellers will experience the "Amazon roller coaster".



Compared with the order volume on weekdays, the autumn promotion at Amazon has definitely increased by half. The effect of the autumn membership day is definitely not as strong as that of the summer membership day, but it is a good choice to use it to clear inventory.


According to statistics, during the Membership Day period from 2018 to 2023, the number of items purchased by Amazon Prime members has been increasing year by year. Although consumers' consumption habits are gradually changing and becoming more rational, their purchasing power is still good!



Delivery and storage fees increase during peak season

Amazon’s (FBA) annual holiday sales peak season fulfillment fees will apply from October 15, 2023 to January 14, 2024.



Specific peak season delivery fee increases:



US Amazon logistics products priced below $10 are not included in this update. Starting from August 29, 2023, these products will be subject to the FBA rates for low-priced products.


Amazon Logistics' holiday sales peak season delivery fees in the United States and Canada are the same as in 2022, which is still good. At least it is not a straight line increase every year, otherwise sellers will really be unable to bear it.


In addition to the increase in Amazon logistics delivery fees, storage fees are also increasing during the peak season. Generally, storage fees in the peak season are three times that in the off-season. The first-mile fees will also increase. When sellers are rushing to increase sales during the peak season, they must also consider their own costs.


Sellers can also make reasonable adjustments to marketing methods and pricing as the market changes.



Important Notice





Sellers who have submitted deals during the Prime Member Promotion must pay attention and check the deal page and email notification in a timely manner to check whether there is a risk of cancellation. If found, make adjustments in time according to the error prompts.

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