What are the best-selling categories on Amazon?

What are the best-selling categories on Amazon?



Whether you are a new Amazon seller or an experienced seller, product selection is an important step. There are many categories on Amazon and the consumer group is also huge. But not all categories can bring good profits to sellers. As a seller, you must be able to find profitable and best-selling products to maximize your profits.


However, there are constantly new best-selling products on the Amazon platform. Amazon has a best seller ranking for each category, which is updated in real time. It takes too many tools to understand all the best-selling products. However, sellers can first understand the best-selling categories on Amazon, and then dig deeper into individual niche products in the categories .


So here is a list of Amazon’s best-selling categories:

And provide sellers with advice on how to find new products and boost sales:


1

Best-selling categories on Amazon


Although there are tens of millions of products on Amazon, the best-selling categories mainly include the following:



1. Toys & Games


The best-selling products in the Toys & Games category include the following:

  • puzzle

  • Board Games

  • LEGO

  • Outdoor Play Set

  • Assembling toys

  • Wooden toy sets

  • Inflatable sofa

  • Card Games

  • Colorful toys

  • Memory Game

  • Modeling Clay

  • Figures and Collectible Dolls


Children are the main target group in the toy and game market, and parents are willing to spend money to buy toys for their children, so there are many benefits to selling toys and games on Amazon, and high sales is one of them. When selling toys and games on Amazon, it is very important to pay attention to current trends because this category is constantly changing.


Some products in this category are also very popular on independent websites. Products such as learning games, brain games, and outdoor games are selling well. If you are looking at this category, you should choose popular games that are creative and educational to bring high ROI. Also, please note that some toys cannot be sold on Amazon. Sellers need to abide by Amazon's rules and regulations when selecting products.


2. Electronic product accessories and accessories


In this category, the best-selling products include:

  • Screensaver

  • printer

  • USB Devices

  • Memory Card

  • Bluetooth devices

  • Headphones

  • Power Banks and Chargers

  • Computer link cable

  • Phone Cases

  • Portable Speakers

  • Smart devices – mobile phones, tablets, etc.


In this technologically advanced era, it is hard to imagine not having an electronic device in your hand. Smart electronic devices have become an indispensable part of our lives. But when new technologies emerge, people will quickly keep up with the trend. So this is why electronic accessories are so popular.


As long as people want to keep up with the technology trends, this category will always be on the bestseller list. Amazon is a trustworthy platform where consumers are happy to shop, so there is no need to worry about sales.



3. Video Games


The best-selling products in the Video Games category include:

  • Gaming accessories

  • Wireless controllers, consoles and game adapters

  • Nintendo

  • Microsoft XBOX

  • Sony PS

  • Game Gift Cards


The gaming industry is bigger than you think. It will be worth billions of dollars by the end of 2020. Video games have grown rapidly in a few years due to some major developments in technology and graphics. Hardware and software are the main revenue generators for the gaming industry. Processors, screen accessories, etc. are in high demand.


Currently, video games are divided into console games and computer games. There is a huge demand for both categories, so video games are a booming category.



4. Camera and Photo Accessories


Best-selling products include:

  • GoPro Action Camera

  • Home Security Cameras

  • photographic paper

  • Camera Accessories Tools

  • Polaroid Camera

  • digital camera


With the increasing popularity of social media platforms, it has become common to take photos and videos and upload them to the platforms, which has led to a new high in the digital camera business. Correspondingly, the sales of accessories category have also soared to a new high. This category is worth trying for both new and experienced sellers.



5. Clothing & Fashion Accessories


Hot-selling products include:

  • Shoes - Casual, Sports, Kids

  • Exclusive clothing

  • Jewelry Accessories


Regardless of the platform, clothing and accessories are one of the best-selling products. Clothing is a necessity in life, and people are also keen to buy these products in order to make themselves look better. Every day, fashionable clothing and accessories products enter the market. If sellers want to sell products in this category, they can consider creating their own brands.



6. Beauty and personal care


Best-selling products include beauty tools and accessories, beauty products, and makeup products. Both men and women pay equal attention to their appearance, so beauty and personal care products are popular among both men and women.




2

How to find the best-selling products you want?




After looking at the best-selling product categories on Amazon, now you need to solve how to find the best-selling products that are most suitable for you from these categories. There are many ways to do this. First, you need to narrow down the scope to specific categories and find products that your customer base needs; then you need to investigate whether these products meet Amazon's sales regulations. Finally, you can also look for complementary products for this product, which can maximize your revenue.



1. Start with the best-selling rankings

Open the Amazon bestsellers list, browse for products, and make a shortlist.



2. Select Category

On the best-selling list, select a large category, such as electronics, click the Electronic Parts and Accessories category, and then you can see the various sub-products, including headphones, chargers, etc. Check the reviews and rankings of the products to see if it is worth selling.



3. Find products that customers need

Make a list of products that your customers might actually be interested in. You can narrow down the best-selling products in your candidate list and then choose the products that your customers are willing to buy. Try to pick as many products as possible that can be sold as complementary products.



4. Confirm the product again

After narrowing down the product range, check the screened products again, including rankings, reviews, etc. This allows you to understand customer feedback in a timely manner and make improvements to the product.



5. Ensure that products comply with relevant standards

Products with great market potential generally meet the following criteria:

  • High demand

  • Good profit margin

  • Not very competitive

  • Not a seasonal product

  • No legal issues such as copyright

  • Lightweight - less than 3 pounds

  • Small product size

  • Priced under $50

  • There is room for improvement in the product


If the products you choose meet the above criteria, then you have a high chance of getting high sales. The key to product selection is to find products that consumers will buy, investigate their satisfaction with the products, and see if there is room for improvement. By selecting products from these aspects, you can definitely get good results on Amazon.



Text ✎ Mary/

Statement: When reprinting this article, the title and original text must not be modified, and the source and original link must be retained.

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