What is Klaviyo? Klaviyo Review

What is Klaviyo? Klaviyo Review
Klaviyo is a one-stop digital marketing tool, whose functions include launching AB tests, automatic email replies, etc. In terms of user segmentation, it analyzes users' purchases, payments, shopping cart abandonment and other behaviors to segment users. Nature Email Marketing Service Platform Founded in 2012 Headquartered in Boston Website https://www.klaviyo.com/


Function

1One-click integration

Deep integration with e-commerce platforms like Shopify, Shopify Plus, BigCommerce, and Magento,

2. Segment your users

Segment your users based on behavior, attributes, or previous campaign interactions.

3. Email Personalization

Automated email flows allow you to target messages based on real-time behavior.

Outcome-based reporting

See how well your email marketing is selling based on actual transactions.

4. Email Newsletter

You can use Klaviyo to send one-off promotions and newsletters.

5. Facebook Custom Audiences

Use Klaviyo segments to target your Facebook ad campaigns.

cost

Klaviyo offers a free trial that allows you to send 500 emails for free and add up to 250 subscribers.

Financing

On August 18, 2017, Klaviyo received $7 million in Series A funding from investors including Accomplice David Cancel, Elias Torres, and TJ Mahony.

On August 26, 2015, Klaviyo received $1.5 million in seed angel funding, with Astral Capital participating in the investment.


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