What is AliExpress's Hot Product Plan? AliExpress's Hot Product Plan Review

The Hot Products Plan is an effective marketing plan launched by AliExpress Overseas Marketing Alliance in October 2017 to help sellers increase sales in the short term. Sellers can choose products that they want to focus on increasing sales in the near future, clearing out inventory and creating new products for promotion. Each store can set up to 20 hot products.

Commission deduction

Only when the buyer clicks on the link to a hot product and the product is sold, the commission will be deducted after the buyer confirms receipt.

Commission paid = actual transaction amount of the product (excluding shipping costs) * commission ratio for popular products.

Otherwise, the product commission deduction will be based on the actual transaction product's main product commission ratio (if the product is set as the main product) or the category commission ratio (if the product is not set as the main product).

How to set it up

Step 1: Product Selection

Notice:

1. When choosing a hot-selling product, you need to make comprehensive considerations from aspects such as product information quality, overseas market matching, and competitiveness. The hot-selling product you choose to promote can help your store open up the market.

2. It is recommended to set up several different types of products to be used as potential explosive products.

Step 2: Commission Setting

Notice:

It is recommended that sellers set competitive commissions in addition to considering costs to gain the favor of alliance webmasters and help stores quickly open up the market.

Step 3: Continuous Optimization

Notice:

Check the hot product report regularly every 1-2 weeks and optimize the promoted hot products.

Advantages

1. Hot products enjoy the promotion of the best traffic such as off-site social networking and shopping guides.

2. Products participating in the hot product plan are also specially eligible to enjoy the approximately 100,000+ Internet celebrity promotion services of Alibaba's Internet celebrity platform, helping you quickly increase sales.