As the title says: How can we get the selected bid for the core keywords within 3-5 months while getting the selected bid for the long-tail word at present?
Requirements: No evaluation, no fake orders
Here we have a brainstorming session, everyone is welcome to speak up and have friendly discussions. Whether you are right or wrong, everyone can show their talents.
I'll start with a few words: The following pictures are the general idea of the instant manuscript. Time is tight, so there may be many shortcomings (fist)
Now that you have obtained a selected tag for a long-tail word, how can you continue to improve it and turn it into a selected tag for a core word?
As the title says: How can we get the selected bid for the core keywords within 3-5 months while getting the selected bid for the long-tail word at present?
Requirements: No evaluation, no fake orders
Known:
1. Requires normal operation (no evaluation, no fake orders)
2. Purpose: To win the core keyword selection bid
3. Currently known: short-term acquisition of long-tail keyword selection
4. The relationship between the selected label and the target selection has been obtained: A→→B
5. A can match B using broad match, and B can match A using phrase match and broad match.
principle:
Featured: The number of orders for this keyword exceeds that of other ASINs, that is, the conversion rate of this keyword is higher than that of other competing ASINs
The general idea of the approach:
1. ① From word A (original selected mark) → word B (core word selected) the words that can be combined (singular or plural, the number is calculated)
② Calculate the daily sales of ASINs with two selected words respectively, and the difference between the daily sales of word A and the daily sales of word B (make a sales increase plan)
③Current daily advertising expenditure, advertising share, and advertising conversion data of A-word daily sales
④ Estimate the best case scenario (i.e., the current percentage calculation can reach the selected daily advertising expenditure of the core word)
2. Lay out a large number of core-related keywords (such as advertising, promotion, and five levels of current selected keywords)
② Use the previously accessible and related words (including A/B words) to open an advertising campaign with a broad, precise, and phrase bid and select the recommended price (0.1-0.18 USD higher than it)
3. QA regularly (2-4 groups per day, for 30 days)
Use question answering to embed a large number of A words and B words. Try to include two words in each QA.
4. At the same time, like the previous QA every 5-7 days
5. Wishlist, shopping cart, add-to-cart quantity reference daily sales and sales volume increase
6. You can participate in off-site activities appropriately, break down keyword hyperlinks into 3-5, and divide the group hyperlinks into 3-5 groups on average.
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Personally, I feel that the question and solution of the author can be understood as an enhanced version of the basic theory of "how to improve the ranking of core words through long-tail words with orders": through the roots of long-tail words, they are combined into different medium and long words, and orders are issued, thereby improving the weight of the roots that make up the core words, thereby improving the ranking of the core words.
Advertise these words and ensure that their conversion rate is higher than that of their peers. This is equivalent to the conversion rate of your entire listing being basically equal to or higher than that of your peers. In this case, the quality and price requirements for this listing are relatively high. At the same time, these words need to reach the daily target volume and continue to grow. It seems difficult not to make fake orders. Those who can achieve this requirement are generally big sellers or machine-generated fake orders.
Other keyword embedding, QA, likes, and add-to-cart can be completed according to the schedule. If you only do certain keywords, it seems unnecessary outside the site. 1. Amazon can detect where the users come from. These links have no weight and will also reduce the conversion rate. 2. You provide a hyperlink, but most posts will change it to an affiliate link.
The core issue is to ensure that this advertising group achieves daily order targets and conversions?
Personally, I feel that you still need to make up for the order. The daily search volume of medium and long tail words is relatively small. It is not realistic to click on them every time. How can you guarantee the results without some special means? ? ?
There are not many shops, so I don't dare to do this.
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