Job hunting at Amazon Operations is "difficult", come and see if the company you are applying for is on the list!

Job hunting at Amazon Operations is "difficult", come and see if the company you are applying for is on the list!

It coincides with the peak recruitment season of March and April, and a large number of cross-border e-commerce companies are trying their best to recruit talents. This year, the Amazon operation job market is unusually lively, and the recruitment demand for Amazon operations has skyrocketed!

Although the recruitment market is hot, it is full of traps. The employment situation this year is still not optimistic. Recently, many operators have complained on social platforms:

The employment environment in 2024 is extremely tight, and Amazon operations can’t find jobs!

I sent out dozens or even hundreds of resumes, but didn’t get a single interview;

When I greeted my boss, all my messages were read but not replied;

The interview is like a civil service exam, with all kinds of weird written test questions one after another;

Many companies want to find a savior but are stingy and make empty promises;

There are many cases where people have been looking for a job for two or three months but still have no luck...



Amazon's weird written test questions


During the peak recruitment season, major cross-border e-commerce companies are also very enthusiastic about recruiting Amazon operations. However, compared with previous years, the interview process of many cross-border e-commerce companies this year is difficult and complicated. Some job seekers complained that the normal interview time is about 25-40 minutes, but now many companies' interviews take 2-3 hours.

According to Zhaodanmao, because of the addition of a written test, it will take as short as half an hour to complete, or as long as an hour to complete.

Data shows that 32% of cross-border e-commerce companies said they set up written tests during the interview process, and 68% said they did not set up written tests. This means that if an Amazon operation job applicant participates in 10 interviews, there may be 3 interviews that require written tests, which is a high probability.

Amazon's written operation test is a test that the company will prepare a set of questions based on the needs to test the operational capabilities. The test covers a wide range of topics, including market analysis, product planning, advertising optimization, etc., aiming to comprehensively evaluate the operational capabilities of job seekers.

What’s even more outrageous is that there are actually civil service exam questions that test your logical reasoning, such as numerical reasoning, graphic changes, etc.

As soon as I got the questions, I knew I was going to fail this subject! Is choosing an Amazon operator like choosing a national pillar?

In fact, it is not difficult to see that the internal competition in the Amazon industry has intensified, the company's requirements for operations have increased, and written tests have become a common testing method.

Previously, many operational interview questions from a certain company had been circulated in the industry, and the content of the questions had also sparked heated discussions among sellers in the industry, raising doubts about the significance of the written test.

For example, interview questions for big sellers are more detailed, and sometimes specific scenarios are set. Questions for small and medium-sized sellers are often broader and more casual, such as please list more than 5 operating methods, please give examples of 10 pricing strategies, please give examples of 20 sales promotion strategies, please give examples of 30 ways to promote comments, etc.

In order to help some sellers become more familiar with answering the interviewer's questions, Zhaodanmao has compiled some common questions for you based on the feedback from seller friends.



Amazon Interview FAQs


Things to note about self-introduction and interview process

1. The content of your self-introduction is recommended to include: basic personal information, education, major, and focus on work experience (especially work experience that matches the target position) to highlight your professional strengths and advantages. You should also learn about the target company and target position in advance, and explain from a professional perspective that you are a good match for this position.

2. When demonstrating your abilities and experience, don’t just say that you are very capable and experienced. Instead, talk about some successful cases to explain how you solved problems, dealt with challenges, and achieved success. This will be more convincing.

3. Pay attention to your non-verbal expressions, such as smile, posture, eyes, etc., which can convey your inner activities.

4. An interview is a mutual process, so at the end of the interview, the candidate also needs to ask the interviewer some questions to help him or her better understand the company, while also expressing to the interviewer his or her positive attitude that he or she is very interested in this position.

Issues that department heads are more concerned about

1. How many products are you responsible for, what are the product categories, what are the daily and monthly sales of the best products, whether the peak and off-peak seasons are obvious, and what are the rankings of categories based on peak and off-peak seasons.
Some will also ask you about specific categories (I will refuse to answer); how you promoted in this process (specific actions in the early, middle and late stages, how to plan the order volume and operation strategy); how long did the promotion take, and what do you think are the most important actions you took in this process? If you have multiple sites, some may also ask about the daily sales of other products...
Tip: Just answer truthfully, it won’t have much impact. The interviewer mainly wants to know which site or category the interviewee is more familiar with so as to better assign work.
2. General data: rating, number of reviews, profit margin, refund rate, cost ratio, evaluation order ratio, organic traffic, organic conversion rate
3. Advertising data: Acos, Roas, Roi, advertising expenditure, advertising expenditure percentage, advertising order percentage, advertising sales percentage, click-through rate, advertising conversion rate, and the difference between the natural conversion rate, and what do you think is the main reason for this difference?
4. Advertising type: What types of advertising have you come across? What do SP and SD have in common? Which types of advertising require brand registration?
According to different advertising types, according to your familiarity and mastery, sort from proficient-proficient-general; out of 10 points, how would you rate your advertising skills? In view of this difference, in what areas do you think you can improve?
Tip: Successful cases are best presented by comparing click-through rate, conversion rate, Acos, Tacos and other data before and after optimization.
5. Other questions about advertising: How do you advertise? How do you rate your own ads? What are the areas for improvement? How do you optimize ads? What is the advertising optimization cycle? How do you reduce Acos? If the click-through rate of an ad is low, how do you analyze it? What are the criteria for rejecting a word?
Tip: There are SKG strategies, waterfall strategies, matrix strategies, new product hit strategies, and old product new launch strategies. Which one do you want to know? Because each company has its own strategy, and you don’t know other companies, it’s hard for you to talk about the strategy they “recognize”, so just express what you are good at.
6. How to promote new products? How to formulate a promotion plan? How to control the promotion rhythm? How to optimize products?
7. If you have experience in creating a hit product: What is the product? Daily and monthly sales, ranking in categories, profit margin, refund rate, advertising share, and other detailed data; Why did it become a hit product? How did it become a hit product? What key actions were taken? How long did it last? What kind of product do you think can become a hit product?
8. Do you usually have contact with outside the site? (Some companies may have requirements in this regard) Do you know basic PS? Can you shoot and edit videos by yourself?
9. You said you are good at data analysis. Can you tell me more about it?
10. Sales of old products increased. What actions did you take?
11. The product is almost out of stock, and it will take 2-4 weeks to arrive. What should I do? After it is out of stock, the ranking will drop. How can I promote it?
12. How do you prepare the goods? Do you prepare them yourself or does the company arrange for them?
13. If I have multiple sites, such as the United States and France, what is the performance ratio and energy allocation?
14. How to conduct market research if you know the products and brands of the other company?
Tip: You can directly use SellerSprite to do market analysis. Open the plug-in in the Best sellers rank interface, click Market Analysis, and the report can be generated in a few minutes. Click to view the report.
Issues that HR is more concerned about
1. Most of them will know some basic information about you before deciding whether to arrange an interview (mainly focusing on product categories, sales, average monthly sales, number of SKUs, ranking, expected salary, reason for leaving, etc.)
2. How do you think you can do well on Amazon? What should an excellent Amazon operator have?
3. What are your strengths and weaknesses? What advantages do you think you have in working for Amazon?
4. What have you learned from your last few Amazon-related jobs?
5. Is there anything that impressed you in your past operations work?
6. What is the biggest difficulty you have encountered? How did you overcome it?
7. What do you think is your biggest failure?
8. What is the most common comment people around you give you?
9. She was the former sales champion of the company. Why do you think she was able to achieve such results?
10. What other methods do you usually use to learn operational skills?
11. Given the current situation, how do you view Amazon's prospects?
12. What do you think about Walmart grabbing a certain market share?
13. What should small sellers do?
14. How do you think a team should be managed? Can you share with us some of your experiences in team management with some specific cases?
PS: Before the interview, you can check some of the red and black lists of recruitment. Not all companies on the list are bad. They are also divided into departments to see whether the complaints are normal or acceptable. Some can be asked online before the interview. Only go for the interview if the hard conditions meet your expectations, saving both parties time and costs.
Finally, Zhaodanmao wishes all the operators who need to find a job can find a job they like~

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