Today, Zhaodanmao will share with you the most down-to-earth way to play the leak-picking advertisement on the entire network! 🎯

If you also want to make money from Amazon ads, then you must not miss this advertising bargain hunting method!

Especially now during Member Day, there will be a large amount of long-tail traffic, which is very suitable for creating several sets of leak-picking ads according to the setting steps of Zhaodanmao!

Although it does not involve any advanced techniques, Zhaodanmao can assure the sellers: it is definitely a good and practical method!

How to make money from one order & ideas

Picking up leaky ads means setting a very low bid for an ad, then leaving it there and not paying attention to it. Check its ACoS again a month later, and you will be surprised!

Below, I will talk about the setting ideas of automatic advertising, manual advertising and ASIN targeting advertising respectively:

1. Automatic advertising 📊

Put all variations or similar items in one ad group, create automatic ads, and set the bid between 0.05 and 0.1. Open three groups of automatic ads: one with fixed bids, one with only lower bids, and one with higher or lower bids. Sellers who need to join the seller communication group, please contact customer service V: FLA66668888. In this way, we will have three groups of automatic leak-picking ads. Add TOS values ​​to the three ad positions of the advertising campaign, and add the specific percentages from low to high. The highest comprehensive click bid does not exceed the minimum bid of the normal advertising campaign.

2. Manual Advertising 📝

Put all variations or similar items in one ad group, select major keywords for delivery, and use broad matching. The bidding settings are the same as automatic ads.

3. ASIN Targeting Ads🔍

Find similar ASINs of products that are out of stock recently and put them together. In product targeting ads, target our product ads under these out-of-stock ASINs. The bidding and bidding method are also set to very low bids to pick up traffic.

Set your budget flexibly and pick up bargains easily💰

You can easily set up dozens of groups of leak ads, with a budget of 5 to 10 dollars for each group. If you are worried about running out of budget, don't worry, the essence of leak ads is low cost and high return.

Although we cannot expect it to generate huge revenue, once consumption occurs, we can almost make money on every order. Why not do such a good thing?

There are so many ways to play with advertising. Here, Zhaodanmao lists some super detailed formulas and methods for setting up leak-picking ads for everyone. You can just refer to them and set them up!

Strategy 1: Bulk word-spreading and leak-picking strategy

Meaning: Multiple SKUs of the same type are all put into one advertising campaign, and low bidding is used to pick up leaks through large-scale word placement.

Etymology: Words from competitors or your own products

How to obtain word origin:

① Download your advertising report for the past 30 days in the background, regardless of the number of exposures and clicks, as long as there are orders, pull them out

② Use software to reverse check the keywords of competitors or your own orders. Sellers who need to arrange off-site promotion of celebrity videos, please contact customer service V: FLA66668888. For example: SellerSprite supports one-click reverse check of 10-20 product ASINs, and then further screen effective keywords.

Strategy 2: Repetition of words to pick up leaked ads: root superposition

For example, if the root word is A, it is recommended to open a broad reduplicated word AA to expand traffic. For example, if I sell jeans, I can directly enter jeans jeans, bid between 0.1-0.3, fixed bid , budget 10+

The root word is in the AB pattern , which can be ABAB/AABB / ABB / AAB (multiple overlapping words can be placed in one ad group)

The root word is ABC: stacked ABCABC, AABC, ABCC

Strategy 3: Automatically pick up leaked ads

Multi-SKU Bargain Advertising

Bargain-picking ad A: All products or similar products or products with good performance or products with poor performance are placed in one ad group and automatically fixed at 0.1-0.3

Bargain advertisement B: all products or similar products or products with good performance or products with poor performance;

Automatic fixation only reduces, 0.02-0.1, Bid+400%-900% home page or Asin page

Bargain advertisement C: all products or similar products or products with good performance or products with poor performance;

Automatic dynamic bidding: 0.02-0.1

Single SKU Bargain Advertising

Bargain ad D : Single SKU, automatic fixed bid 0.02-0.05 , Bid+400%-900% , home page or Asin page

Bargain Advertising E: Single SKU , automatic dynamic bidding 0.02-0.03 , Bid+100%-900% , home page or Asin page

Bargain Advertising F : Single SKU , display advertising-CPC placement-product category 0.1-0.3

>> Automatic leak detection strategy

When you enable the four matching methods of automatic advertising (close-match, loose-match, complements, substitutes), use $0.02 as the base bid.

Select Up and down as the bidding strategy, and increase the bid+ of the Tos position to 900%.

>> Word leak strategy

① Set the low bid to $0.2, match the bid in Broad mode, and use Fixed Bid as the bidding strategy.

② Low bid of $0.02, matching method Broad, bidding strategy Up and down, Tos position bid+ pulled to 900%.

>> SD advertising leak detection strategy

① Find the ASIN of the order in the search term report and bid it at $0.2.

②Use the ASIN recommended by Amazon and bid $0.2.

If you are interested in trying it after reading this, you can immediately open a leak-picking ad to test it out. Because the budget and bid are low, it will not incur much cost.