Workplace homogeneity crisis: Colleagues have highly similar styles, and even the core words of their products are exactly the same. If this continues, won’t it turn into internal competition within the company?

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Anonymous user

Agree with: ccdzd1, random name, Mahou Shochu Ringo, hard-working working dog, Xianxian brand learning Ji  more »

I did the same. A product was assigned to me and my assistant. The assistant worked directly on my product, including picture design, copywriting, price benchmarking, and ASIN fixed investment. It was very disgusting. Sometimes internal competition is even more terrible than external competition, because the same company and the same resource pool are almost transparent. In this case, I also fought a price war and continuously optimized the listing.

At the beginning, I was worried about gains and losses. If the sales volume was not as good as that of the assistant, I would be consumed by internal friction. And I would be very disgusted with the arrangements made by the leader. Later, I became open-minded and did as much as I could and as much work as I could get paid. I didn't want to consume myself because of a small commission.

I have thought about running away, but the company I work for is quite comfortable, and the job environment outside is not very good. If I can't find another good job, I will just stay here for now. Don't waste yourself too much on work, it's not worth it.

liudong1105 • Shanghai • 2024-08-07 10:15

You are better off than me. I am worse off than you. I worked hard for more than half a month on the script for my video. Then, I went to a photography base with my manager to find foreign models for the shoot. It took about a month. Later, the boss said that the company was making vertical products, so we should share our videos. My manager was so angry that he slammed the table in front of the boss and said that the two of us had worked so hard to build this, but now we want to get it for free. The boss told us to be more generous. Then, the front desk showed the same video, which made me so angry that I quit.

colyonee

I have to talk about my previous company.
My store was a store that the original boss looked down upon. The products he gave me were all low-customer-unit products. His focus was on the high-customer-unit products in the first three stores. Later, one of my low-customer-unit products suddenly became popular, becoming the first in the small category and hovering in the top 5 in the large category.

The boss got excited and asked the whole company to make this product. He also asked me to share which models are selling well and which keywords are the main ones, and then optimize the products according to my instructions and let them go on the shelves. He said: the market is so big, even if our company doesn't go on the market, other companies will.

Probably all bosses have the same idea, thinking that no matter which store sells this product well, it is my company's product and the money is earned by my company. But from the perspective of employees, it is completely different.

Anonymous user

Agree with: Chassy, ​​Bai Wu Jin Ji, Mu Juan Xi Shan Yu, Wang Xiaoming 123, Yong Yong Wang who wants to retire More »

Can competing with other companies be the same as competing with the same company? Assuming that you are the only one working on this product, then no matter whether it is the subsequent updated version or the derived new product, it will basically be you who will continue to work on it. But it will be different if there are colleagues working on the same product. The resources of your company will be diverted or even tilted. Other companies can't cope with it, and your company's firepower is not all given to you. Do you think you can do it? For companies that have different employees working on the same product, I personally suggest running away immediately. Don't tell me about taking up more positions and healthy internal competition. I don't want to hear it, thank you. I am so fragile. I am so incompetent that my company can only give me one person to take up a position.

The red sun disappears in the Pacific Ocean • Nanning, Guangxi • 2024-08-02 11:09

This situation is normal, right? The company promotes several similar links to grab the market, and many of the rankings in the small category belong to the company itself. Competing with your own people is at least ethical, but competing with competitors may lead to underhanded tricks.

Hushok • Shenzhen • 2024-08-02 11:30

@亚太隐亡红太阳: Not really, I'm just competing with my colleagues and they all set low prices, but I lowered the prices myself.

hannahlwt85 • Shenzhen • 2024-08-02 11:42

There are colleagues who study your ads every day and copy your ads. Please run away now, okay?

TS98LIN • Guangdong • 2024-08-02 12:23

@Pacific Hidden Red Sun: Internal competition is more internal because all data is transparent and resources are shared.

RriRRyy • Taizhou • 2024-08-03 14:21

@亚太隐亡红太阳: There is no morality in competing with one's own people. It is inevitable to compete with competitors. The back wave beats the front wave.

Cross-border old beast • Hangzhou • 2024-08-06 10:52

We are like this, one product is launched in four stores at the same time, the boss said that it is better for us to occupy the position first than to let others copy it, no matter who makes it, it belongs to the company. The advertising is so high that we do it ourselves.

Anonymous user

Agree with: Langliheitiao

Almost the same question, hahaha. Actually, there is nothing wrong with the boss's perspective. But it is very demoralizing for employees. If there is a good guidance mechanism for this matter, it can guide everyone in a good direction.

For example, the operator of a hit product is promoted to the person in charge, who coordinates the operation and coordination of such products. Other colleagues share some of the commission of this product with the person in charge, and the person in charge's product shares a part of the team commission on the basis of increasing the original commission point. In this way, colleagues who are unwilling to share the commission and have poor operation can quit. The method of personal commission + team commission can also allow the person in charge to take into account the planning and performance of the team, so as not to protect his own interests and pit other colleagues, and at the same time, the boss's commission will not be lost. (Personal opinion, just for communication, don't criticize if you don't like it, discuss rationally, hahaha)

Anonymous user

We have a product that is sold by several stores and even platforms. The first operator to sell this product is a "benchmark". Advertising keywords and variants are all done by this operator, including product selection and trial and error. Latecomers can directly use ready-made ones (the pictures are optimized and shot by the former operator, and the new variants are made and promoted by the former operator). For other similar products derived from it, the advertising keywords of the former operator are used to promote them.

Internal competition in the company has long been exhausting. Sometimes, if the added variants do not sell well, the former operators will bear the responsibility, and the latter ones will sell the ones that sell well. The products are directly profitable. This is very unfriendly to the former operators. Sometimes, because of the so-called competition to stabilize the ranking links, the overall profit is not high, and the monthly salary of those "latecomers" is much higher than that of the hard-working operators.

Dong Dong Ding Dong Ding - DO NOW

Agree from: It's Max, ccdzd1, Eirc Joy, Long Bearded Foolish, gentle864 More »

If you feel that you want to leave the company because of internal competition, then I think you should think carefully about it. Will the internal competition really affect you? I don’t know how big the market capacity of your category is? And what is the competition like?

If it is not a category with a small market capacity and fierce competition, then the competition within your company can only be said to be insignificant. You have to face competitors in the entire market, and perhaps the impact of a colleague's link on you will be infinitely magnified by you because you are familiar enough with the other party.

Xiao Yang who has been losing weight • Beijing • 2024-08-02 16:38

I don't think there is any reason to hesitate. Your growth depends on your competitors, right? You don't rely on internal competition to consume yourself.

Open Society • Shenzhen • 2024-08-05 17:26

I agree with what you said. In our company, we all do the same product advertising, the keywords are the same, and there is competition. For example, if the advertisement is placed on the product page of other colleagues that is not selling well, the price can slightly increase the conversion rate, but it will not form vicious competition or a situation where you have it and I don’t.

Suchso

Support from: rainco, open society

In fact, many companies are like this. From the company's perspective, the company must be thinking that the market is so large, and the greater threat comes from external competitors. They want to roll out their products to occupy more market share, and at the same time build a good echelon to prevent your old listings from losing vitality and order volume.

From a personal perspective, one will definitely feel that one's interests are harmed. At this time, the company should introduce some systems to balance this internal competition, such as price control and commission distribution.

I think this point is actually very difficult to reconcile. After all, we are all just employees, and the best thing to do is to stand in our own interests.
If you really don't like it, just quit. After all, work should be satisfying.

MC Zilong

Agree from: JINICHI, I wish I can become rich soon

Internal competition means that the boss wants to seize the market in this way, slowly eat up most of the market share in the company's internal competition, and thus achieve market monopoly.

In fact, the situation is that the internal products are the same, and either resources are tilted or differentiated. The relationship between employees is extremely bad and they fight fiercely. Moreover, they copy from each other, blame each other, and waste energy. Whoever studies the market will die, and others will just copy. Whoever thinks about advertising strategies will die. In the end, the internal consumption leads to an avalanche. Because they do everything they can, they do whatever they can to achieve results, without considering long-term operations. All of this has been seen in real life.

CHAN1127 • Guangdong • 2024-08-02 16:02

Either look at resource inclination or differentiate positioning - too real! Speechless company has two operations for one product and two accounts, but even requires the main picture to be consistent, saying it is to enhance brand awareness... After that, the pricing is not unified, and they turn around and ask the operation not to involuntarily raise the CPC of brand keywords...

JJPhilip -JJPhilip

Agree from: Wuhuangbazhahei, forestvivian, Carooo

It depends on the specific salary structure and commission mechanism. If you calculate it, the monthly salary is about the same, or there is no hope of commission at all when it comes to the salary.

How disgusting your colleague is to you, disgust him back. When investing in ASIN, just focus on him. As for finding a new employer, how confident are you in your abilities and skills? If you are not that good, then polish your resume and find a new employer with a better scope of study to learn more.

BigBigworld • Foshan • 2024-08-02 10:11

Does ASIN fixed investment need to be low price? Does the advertising position need to be the first on the homepage?

JJPhilip • Shenzhen • 2024-08-02 17:02

@BigBigworld: Analyze specific products specifically. It depends on whether you have a standard product or a non-standard product. The high or low price of ASIN fixed investment depends on the weight of your product and the order conversion rate under that ASIN. Generally, if you start to invest, if your link weight is not high, you can only raise the CPC little by little, and then observe the number of pages and position. It will not be cheap in the early stage. But as long as you start to place orders under it, you can slowly reduce the CPC, and at the same time, you can combine the operation of advertising space and BID. It is not that you choose the first place at the beginning, and the rest will be waited for.

Only when you are exposed under it first, and your product is seen under it like a nail in the first few pages, will there be subsequent possibilities and subsequent actions. (Try to hit the first three pages, and the first two are better. Amazon's display of COSMO+RUFUS is different for different people, and the number of pages seen by different addresses and devices is also different. Generally, the first three pages are basically equivalent to the first two pages of carousel display)

KF3079 • Shenzhen • 2024-08-03 17:24

That's what I do. If it disgusts me, I will disgust him back. He sells in groups of 4, and I sell in groups of 8 at the same price. Hahaha. He only targets his products that sell well (he started it first). I used to ignore him because the unit price of my good products is higher than his and has always been stable. When he lowered the price, my competitors followed suit, forcing me to fight back.

Anonymous user

Agree from: Cheng Aiying loves Amazon, rainco, Hangzhou is raining 1, Eatingsen, MrNavy

What a coincidence, it's the same as my company. I already had two links, and the company asked other colleagues to do it without saying anything, and they didn't even change the color. I didn't find out about it until my colleague copied it. Then they were involved in a price war last month. I couldn't stand it anymore, so I quit.

Anna00 • Shenzhen • 2024-08-14 14:26

I did everything by myself, from getting the samples to color and packaging design to proofing and confirming the colors. When it was time to ship in bulk, the company wanted to assign my goods to another colleague B. Colleague B simply modified the angle on my main picture and used it. I promoted it first, and then colleague B arranged for shipment. Moreover, colleague B secretly watched my advertising through other colleagues. It was disgusting.

Anonymous user

Agree with: Wuhuangbazhahei, forestvivian, cheese marmot, dabuliaoww, rainco more»

I'm in exactly the same situation as you. I've already resigned and can only accept external competition, not internal competition. I have no motivation to launch new products and I can't be self-consistent.

adlearner • Guangzhou • 2024-08-07 15:06

The boss of my previous company gave me a BS 5 link and asked me to get rid of BS 1 (same company) and increase profits at the same time; BS 1 link is more stable and cheaper, but the advertising cost is higher than mine. There is really no solution to this. Who can do it?

Life has smoothed out the past • Zhuhai • 2024-08-07 16:06

@adlearner: In fact, the boss just wants you to be a catfish and activate internal circulation, so that the top links will have a sense of crisis and remain competitive.

Come up with a name • Shenzhen • 2024-08-07 18:17

@昔日锋满生活磨平: You are absolutely right. I am afraid that my employees will be lazy and slack off.

Platycodon 99999 • Guangdong • 2024-08-08 16:55

@Let's think of a name: But won't this suppress the original profit? Because if you compete with BS1, you will definitely spend more money, or even reduce the price. Then for the sake of employees and their own purposes, there will definitely be all kinds of advertising, price cuts, or some black technology. In the end, the boss will also make less money, and the link may also be damaged.

adlearner • Guangzhou • 2024-08-15 15:32

@桔梗99999: You have to sacrifice one to protect the other, in order to keep BS 1. If I can surpass BS 1, she will make more money; if I can't surpass it, it means that BS 1 should be pretty stable. My link almost died after I left. The clothing category opened after 100,000

2 you 2 you 3 you 3 you

Agree with: It's Max, cadiyar, my emperor Bazhahei, Chen wants to grab money, Huanhuan 123 more »

If it can satisfy your purpose of coming to this company, then continue to stay, if it does not satisfy you, then leave;
If you come to this company to make money, if you can make the money you want, stay, otherwise leave:
If you come here to improve yourself, and you can still improve, then stay, otherwise leave