In the post-epidemic era, how do part-time small sellers choose products? How do they find the track that suits them, and how do they keep up with the times in their operational thinking to match their own small goals (a monthly profit of a few thousand to 10,000 yuan is enough)?

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Content: Let me introduce myself briefly. I have been working part-time on Amazon for 6 years. From a newbie who knew nothing, I have made a net profit of 250,000 yuan a year, and a fixed profit of 150,000 yuan in the following years. Then this year, the overall situation took a sharp turn for the worse (3 new products launched this year all failed. It was not only the product selection, but also the fact that it was becoming increasingly difficult to promote new products. The old products also began to show signs of decline due to the price war). I realized that it would be difficult to achieve the previous results according to the previous product selection ideas and operation models.

Now I have no confidence in product selection, so I hope to ask you guys for advice: 1. Based on my actual situation, how should I select products in the future and choose the track that suits me?

I have also tried to choose a long-tail keyword market segment with a certain profit, but it is actually very difficult to choose one in practice. I think this idea is the consensus of many small sellers, which leads to everyone rushing to it, so in fact, the so-called market segment basically does not exist anymore? I wonder if you guys have any insights that can help me find another way to find the treasure category hidden deep in the market?

2. Regarding my own operation, I think that after 6 years of practical experience, I can at least reach the qualified level of operation. At present, I hope to select a few products with relatively long life cycle and stable profit margin. I will be satisfied with a profit of several thousand per month. I know that this is not an easy task, so I sincerely ask all the big guys to share some unique product selection skills and experience to help me achieve this goal.

3. The reason why previous products can continue to make profits is that each product is differentiated (appearance, function, accessories combination, etc. are all unique), and when selecting products, market trends are fully observed, and data is collated and analyzed. Can you help me analyze the new trends and new opportunities in the current market, and how to use innovative thinking and methods in this complex and changing environment to rebuild my product selection system and achieve a breakthrough?

I hope you can give me more advice and point out the product selection ideas and breakthrough directions that are suitable for me. I hope it can be as detailed as possible. On the first day of 2025, I wish you all a prosperous new year and a happy family!

02. Operation and management  

  A factory with an annual output value of 300 to 400 million is preparing to start working on Amazon. The goods are relatively large. How should the structure be laid out? So now I have to register a new company to operate it. I will write down my ideas first and welcome your comments if there are any mistakes...

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Text: First of all, let me explain the background. I have a factory in Jinhua with an annual output value of 300 to 400 million yuan. Now that foreign trade is becoming increasingly sluggish, I am ready to start selling Amazon goods, which are relatively large items.

So now I have to register a new company to operate it. I will write down my ideas first and welcome your comments if there are any mistakes.

1. First register a Hong Kong company to place orders for my own factory and then ship the goods to the Hong Kong company so that the factory can get a tax refund

2. Amazon is registered by a new Hangzhou company, and the money will be paid to the Hong Kong company through a third party after the product is sold

3. After receiving the payment, the Hong Kong company will transfer the cost to the factory and the profit will remain in Hong Kong

This is probably what it means. If anyone knows, please give me some guidance.

03. Amazon

  If Amazon detects the manipulation of reviews, how will it usually handle it? Will there be a warning opportunity, or may there be serious consequences for the account directly?

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Body: Hello everyone, I am considering promoting a product that is performing averagely recently to improve its rating. The current product rating is 4.2 stars, and I hope to increase it to 4.3 or 4.4, but I understand that Amazon has a strict attitude towards review policies, so before taking any action, I want to understand:

1. Are there clear compliance risks for real-person reviews on Amazon?

2. If the platform detects manipulation of comments, how will it usually handle it? Will there be a warning opportunity, or may there be serious consequences for the account directly?

Since I have never tried this kind of service, I am concerned about the possible risks. I hope experienced sellers can share some opinions or suggestions.

04. Amazon

  A five-year veteran operator wants to go it alone. What pitfalls and detours are there in store registration at this stage? In particular, at what stage will the video review appear? Regarding the issue of self-delivery freight forwarders, how to identify the reliability of freight forwarders...

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Text: I want to open a store as a sideline business. I will not quit my job rashly unless the income from the sideline business exceeds that of the main business. I have had this idea of ​​working alone for a while. During this period, I have also thought about some problems that I may encounter. I hope that experienced seniors can help me solve my doubts. Thank you. I have a clear positioning for myself. The head eats meat and I drink soup. A small profit of 200-300 yuan a day is a small goal.

First of all, what are the pitfalls and detours in store registration at this stage? In particular, at what stage will the video review appear? Sorry, this question is rather general, because I have no experience in registering a store, and I have also heard that it is becoming more and more difficult to open a store recently. Everything is difficult at the beginning, and I want to take this step as smoothly as possible. And because I am working alone, the legal person cannot be me, but can only be a relative at home. Video review means that I have to train an older newcomer.

 

Secondly, regarding the issue of self-shipping freight forwarders, how do you identify the reliability of freight forwarders, and what pitfalls may there be?

 

Finally, it is about product selection. Now there are two options for me: first, I go to a certain 88 platform to get the goods and negotiate the price myself, so that my product selection range is concentrated on small items with high profits. In addition, my development level lacks successful experience, so I will be satisfied if 1-2 out of 10 models are successful. Second, my family is engaged in the source factory of furniture, which is the kind that includes design. My father said that I can give it a try, and he can reduce the cost price to a very low range for me. I currently want to make custom-made furniture that can be designed, or directly deliver the finished products myself. However, I have never done furniture before, which is considered a pioneering work. Has anyone who has delivered furniture by themselves ever shared their experience and told me whether this category can be done.

05. Amazon

Post-holiday nightmare! The self-designed marginal product encountered inventory authenticity review and the funds frozen exceeded 1 million. How to deal with it?

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Content: The product is designed independently, just touching the edge of Nintendo and Marvel, not completely infringing. I received the following email a few days ago:

The frozen funds exceed 200,000 US dollars. The account is still available for sale and the link is still on sale. Currently, a video of the legal person is required.
The legal person is cooperative, and we have multiple experiences in video verification.
However, this is the first time I have encountered this kind of inventory authenticity verification.

Does anyone have experience in this area who can offer some ideas?
The product is a borderline product, the brand is a private brand, it is not completely infringing, and it is independently designed and developed.

The documents currently being prepared are:
ID card, business license, invoice, order form, packing list, product design draft, brand certificate, credit card bill.
Currently, the link has editing rights, and all the parts that are close to infringement have been changed. Is there anything else I should pay attention to?