It is learned that according to foreign media reports, Best Buy recently announced that it will launch a new annual membership plan in the United States, which will help consumers easily find the items they want to buy during the peak shopping season. Best Buy has tested the plan in some areas in April this year. It is reported that the new membership plan costs $199.99 per year, and customers who join can get 24-hour installation technical support, member-exclusive prices, up to two years of product warranty, free transportation and installation, and extended 60-day return and exchange services, etc. In addition, customers have the opportunity to participate in Best Buy's "Member Monday" event on October 18, which will last until the end of the shopping season. Peter Keith, a retail analyst at Piper Sandler, said Best Buy is launching a new membership program to attract more traffic as the shopping season approaches. The new program will provide members with exclusive discounts and is expected to help Best Buy add about 3 million new members. It is learned that in September this year, Best Buy began selling new categories, including outdoor products such as patio furniture, grills, fire pots and electric lawn mowers. In the future, Best Buy will continue to transform or upgrade its product categories, while constantly testing and developing new membership programs in an effort to expand its position in the market and compete with retailers such as Amazon and Walmart. Editor ✎ Nicole/ Disclaimer: This article is copyrighted and may not be reproduced without permission. |
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