What is VR BOX infringement? VR BOX infringement review

What is VR BOX infringement? VR BOX infringement review

The product name of virtual reality glasses VR BOX has been registered as a trademark by Wow Virtual Reality Inc. The company filed a lawsuit in the local court, claiming trademark infringement. As a result, a large number of sellers' payment accounts were frozen.



About VR BOX


-VR box is Google's first creation. At the Google I/O conference in 2014, the virtual reality glasses Cardboard made of cardboard were officially released. This simple and low-cost device really allowed many people to experience VR for the first time.


-In March 2015, VR BOX was launched by Shenzhen Juzhongchuang Technology Co., Ltd.


-In August 2016, the VR BOX trademark was successfully registered by WOW VR, and the trademark was classified into computer and software products, electronic and scientific products, toys and sporting goods.


Complaints


1. In May 2017, because a third-party merchant on Amazon used the "VR BOX" trademark of Wow Virtual Reality Inc. to sell products, Wow Virtual Reality Inc. filed a lawsuit in the California District Court, claiming trademark infringement. The defendant was Amazon, not the seller on Amazon.


WOW Virtual Reality said that most of the allegedly infringing sellers were designated as "Amazon Prime" or "Fulfillment" on Amazon. These allegedly infringing sellers can give Amazon a larger share of sales commissions than ordinary sellers. Many infringing sellers continue to sell pirated products on Amazon. Amazon did not remove these sellers for its own benefit. WOW Virtual Reality filed a claim against Amazon for infringement and unfair competition. They hope to prohibit these pirated sellers from using the "VR BOX" trademark on the Amazon website.


2. In April 2018, EpstEIN Drangel LLP filed a new case, VR BOX, involving platforms such as Dunhuang, AliExpress, Alibaba, and Wish, freezing a total of 263 sellers.


VR BOX has 2 cases this time, and the case parameters are as follows:


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