What is Cross-border Tongbao? Cross-border Tongbao Review

Cross-border Tongbao E-commerce Co., Ltd. (referred to as Cross-border Tong) is a comprehensive company whose main business is the technical research and development and sales of various 3C electronic products, clothing and accessories, beauty products, etc., and the import and export of various commodities and technologies through self-operation and agency.

About Cross-border Tongbao

The predecessor of Cross-border Tongbao E-commerce Co., Ltd. was Baiyuan Pants Industry, which was founded in 1995. In the early stage, it mainly engaged in clothing retail business. After more than ten years of development and honing, the company has accumulated a deep market foundation and management experience. Through continuous efforts and progress, it was finally listed on the A-share market of Shenzhen Stock Exchange on December 8, 2011, with the stock code 002640.

With the development of globalization and the Internet, the cross-border e-commerce industry has risen rapidly. In July 2014, the company entered the cross-border e-commerce industry through a major asset reorganization, which also means that the company has accelerated the strategic adjustment of its industrial structure and made cross-border e-commerce business a key area of ​​the company's development, laying out a beachhead operation. At present, Cross-border Link has become a cross-border e-commerce company in the Chinese A-share market that mainly exports brand products.

At present, KEIT not only retains the original clothing retail business, but also focuses on cross-border e-commerce, supplying domestic 3C electronic products, clothing and accessories, beauty and other brand products to global customers. At present, KEIT's cross-border e-commerce business has covered more than 200 countries and regions around the world, including the United States, Canada, the United Kingdom, Germany, Russia, France, Spain, etc.

In the future, Cross-border Communication will fully embrace the Internet, use Internet thinking to promote the linkage of online and offline resources, continuously improve its own industrial structure, and accelerate the sustainable development of enterprises in the global networking; it will provide China's excellent manufacturing companies with a fast and guaranteed e-commerce service platform, achieve effective coverage of different regions and different consumer groups, truly realize the globalization of the brand, and ultimately realize the global distribution of goods!

Development History

In 1995, Baiyuan Pants Industry was founded.

In 1996, the service concept of "barrier-free returns and exchanges, and free ironing and hemming for life" was first proposed in China.

In 1998, Baiyuan Pants Co., Ltd. was officially registered and the first distribution center was established in Taiyuan.

In 1999, the first franchisee development strategy seminar of Baiyuan Pants Industry was successfully held, and the first franchise store outside the province was opened in Sanmenxia, ​​Henan.

In 2001, the company passed the ISO9001 international quality system certification and completed the first integration within the enterprise.

In 2003, the "Bai Yuan" trademark was rated as "Famous Trademark of Shanxi Province" by the Shanxi Provincial Administration for Industry and Commerce and was awarded the honor of "National Youth Civilized Unit" by the Central Committee of the Communist Youth League.

In 2004, the foundation stone of the company's production and marketing building was laid.

In 2005, the company was rated as "China's Excellent Franchise Brand" by the China Chain Store & Franchise Association for three consecutive years.

In 2007, Baiyuan Pants launched the "Tianbo" series of products. It was rated as "AA-level Credit Enterprise in Corporate Integrity Evaluation" by the China Chain Store Association and won the "China Franchise Award".

In 2009, Baiyuan Pants was transformed into a joint-stock company and renamed "Shanxi Baiyuan Pants Chain Operation Co., Ltd." In the same year, the company was awarded the honorary title of "China's Outstanding Charity Contribution Enterprise".

In 2011, the company successfully completed its A-share listing in Shenzhen on December 8.

In 2012, a large-scale charity event called “Hundred Yuan, Thousand Stores, Warming Ten Thousand Families” was held.

In 2014, it acquired 100% equity of Global Easybuy and entered the cross-border e-commerce for the first time.

In 2015, the company was renamed from "Shanxi Baiyuan Pants Chain Operation Co., Ltd." to "Cross-border Tongbao E-commerce Co., Ltd." and successively increased capital in "Shenzhen Qianhai Paton Network Technology Co., Ltd.", "Guangzhou Bailun Trading Co., Ltd.", "Shenzhen Tongtuo Technology Co., Ltd.", "Suzhou Yiji Cloud Business Network Technology Co., Ltd." and "Shenzhen Cross-border Wing E-commerce Co., Ltd.".

In 2017, it acquired 100% equity of Shanghai Youyi E-Commerce Co., Ltd.

Corporate Culture

Innovation-the only way to be inexhaustible

Innovation is the core competitiveness of an enterprise and the guarantee of its sustainable development. A thousand ships pass by the side of a sunken boat, and a thousand trees bloom in front of a sick tree! We strive to continuously innovate in technology, system, culture, thought, and management; only in this way can our enterprise make progress, the quality of our employees be improved, we can keep pace with the times, thrive, and gradually mature and grow.

Learning-Only in order to make progress

Moving forward in the face of wind and rain, adapting to the changing situation and development needs, we change our consciousness to keep up with the pace, broaden our horizons and constantly absorb knowledge, and strive to create an enterprising learning-oriented enterprise. Only through continuous learning can our company and employees continue to make progress in development and enhance their competitiveness. <br />

The road is long and arduous, but I will search for it up and down.

Inheritance-Only by adhering to

Inheriting the quality of generations and adhering to corporate responsibility. A single spark can start a prairie fire. Inheriting corporate culture is like a beacon, pointing us in the right direction, and we work hard to constantly improve ourselves. We constantly discard the old and bring in the new, taking the essence and discarding the dross; we develop on the basis of inheriting the excellent quality of the enterprise, continue to inherit on the road of development, and win more trust from the society.

Only with love can we win together

Enterprise development depends on employees, and the results of enterprise development should benefit society. Caring for employees and giving back to society are the first responsibilities of every responsible enterprise. Only a loving enterprise, a socially responsible enterprise, can be recognized by society. We have been traveling all the way, spreading love and gaining touching moments. Only with love can we generate motivation; only with harmony can we create brilliance. Employees and enterprises develop and grow together, and win a future together!

Family culture-focus

Build a nest with love, encouragement and support so that every employee can find a warm harbor. Since the early days of the business, family culture has always been the most important concept of the company.