Taking the "full trusteeship" express boat, tens of thousands of factories are involved in cross-border e-commerce!

In 2023, with the continued recovery of the global consumer market, the high prosperity of the foreign trade and cross-border e-commerce industries will also continue.

It is learned that on December 12, Amazon released a set of official data:

At the same time, in the just-concluded Black Friday online promotion, Chinese cross-border e-commerce platforms also achieved remarkable results:

TikTok Shop achieved breakthrough growth in the United States through Black Friday, with GMV reaching US$61.2 million, a month-on-month increase of 131%; SHEIN's site-wide order volume and consumption amount increased significantly during Black Friday; Shopify's global merchant GMV reached US$4.1 billion, a year-on-year increase of 22%...

In the 2023 US APP Store app download list, Temu topped the list and Tik Tok ranked fifth. Apptopia data shows that the average time American consumers spend on Temu's app every day continues to increase, almost twice that of Amazon in December, which means that Temu's influence on American consumers is increasing day by day.

It can be seen that the status and influence of the "Four Chinese Overseas Dragons" in the global market are increasing day by day. With the rise of more powerful e-commerce platforms, sellers' layout channels are becoming more diversified.

Nowadays, the cross-border e-commerce industry has entered an era of "a hundred flowers blooming":

On the one hand, the industry entities are more diversified , from the traditional trading sellers that were in the majority in the past to the current influx of well-known brands and factory-type sellers; on the other hand, the platform layout is more diversified , from the dominance of mainstream e-commerce platforms such as Amazon to the strong overseas expansion of emerging platforms such as Temu and SHEIN, which are launching an impact on the old structure with a fully managed model.

According to a survey by Capterra, 99% of small and medium-sized sellers on Amazon plan to open stores on other e-commerce platforms in 2023. In other words, with market competition intensifying and platform policies tightening, multi-platform layout has become an important strategy for cross-border sellers to diversify operational risks and achieve stable growth.

Temu's full-service hosting not only allows overseas platforms caught in the vortex of stock competition to see a new growth turning point, but also allows many foreign trade factories that are seeking transformation to see the hope of seizing certain growth.

It is understood that as of the third quarter of this year, more than 10,000 factories in more than 100 manufacturing industrial belts in Guangdong, Zhejiang, Shandong and other places have gone overseas with the help of Temu , and have made early arrangements for overseas consumption nodes such as Halloween, Christmas, and Black Friday, and sold their products to consumers in more than 40 countries and regions including North America, Australia, Europe, and Asia.

At present, in addition to SHEIN and Temu, overseas giants such as AliExpress, Shopee and TikTok Shop are also turning to the emerging trend of full-hosting model based on the original traditional platform model.

However, it is worth noting that this full-hosting model can, in a certain sense, free the hands of foreign trade factories that lack online delivery and operation experience and focus on products, but it also has certain limitations:

From the above, we can see that in the face of a complex and ever-changing environment, the biggest pain point for foreign trade factories to survive and succeed is still the lack of rich customer acquisition channels.

In addition to reaching end consumers directly through the new cross-border e-commerce model of full trusteeship, foreign trade factories that are upstream suppliers can also accurately connect with cross-border sellers' traffic through efficient online procurement platforms.

In 2023, the "Find a Factory" platform will be launched to help foreign trade factories overcome multiple pain points and deliver a large and precise user group. We sincerely invite source factories of different types to settle in and seek new business opportunities together.

Through "Find Factories", we will open up the largest traffic entrance for cross-border e-commerce, deliver a large and precise user group, respond to market demand and user calls, and create an online procurement platform that accurately matches overseas sellers and source factories and efficiently connects them.

What can "Find a Factory" provide?

1. Huge and accurate cross-border seller traffic helps manufacturers quickly and continuously acquire customers

2. Professional operation team to respond to customer needs as soon as possible

3. Accurate demand matching between buyers and sellers, efficient connection, and platform guarantee

4. Brand endorsement/promotion makes the factory more trustworthy to customers

Join "Find a Factory" now to enjoy the Double 12 group entry discount: