What is Seller Fulfilled Prime? Seller Fulfilled Prime Review

Necessary requirements

Eligible for priority delivery and passed the Prime trial period.

Participation Requirements

1. The seller must be able to provide free 2-day shipping. This Premium shipping is 2-day shipping.

2. The on-time delivery rate of FBM must be greater than or equal to 99%; the BUY SHIPPING rate of FBM ORDER must be greater than or equal to 95% (including those connected to API); the order cancellation rate must be less than 1%.

3. More than 300 FBM orders.

If your account meets the above requirements, you can apply, but after passing the application, you will still have a 90-day probation period. Although you will have a PRIME ORDER during this period, your LISTING will not reflect the PRIME logo. After the probation period, there will be a PRIME logo.

Delivery Area

Delivery costs

Benefits of Joining Seller Fulfilled Prime

According to Amazon's prediction, if sellers who join SFP can meet all the indicators and utilize high-spending member users, their sales will increase by 30% to 40%, and logistics expenses will be saved by 60%. At the same time, Amazon's other preferential policies can also be applied.

Sellers can choose to use SFP for products that do not meet FBA regulations and some bulk goods. Products with the Prime logo have a greater ability to compete for the Buy Box and can also compete with FBA sellers and Amazon's own stores.